Arts Marketing Leader: Revenue & Audience Growth

Blumenthal Arts; Charlotte (NC); On-site; USD 180,000 - 320,000; Full time

Benefits offered by this job

Medical insurance

Paid vacation

Complimentary tickets

Retirement savings with employer match

Job summary

Blumenthal Arts in Charlotte, NC seeks a visionary Chief Marketing Officer to lead marketing, sales, and audience engagement across live events and experiences. You will direct digital campaigns, pricing strategies, and CRM analytics to maximize attendance and long-term value, reporting to the President & CEO.

This role requires a data-driven leader who can align marketing with institutional goals. The CMO will oversee Marketing and Ticketing, collaborate across departments, manage a budget, a

Qualifications

• Bachelor’s degree in marketing or related field with at least ten years of marketing experience.
• Senior-level marketing leadership experience with consumer-facing events or similar.
• Strong CRM, pricing, segmentation, and analytics capabilities.

Responsibilities

• Lead marketing, sales, and audience engagement for live events and experiences.
• Develop integrated campaigns, pricing strategies, and data-driven insights.
• Oversee Marketing and Ticketing departments and collaborate cross-functionally.
• Drive earned revenue growth and long-term audience development.

Skills

CRM platforms

Pricing

Segmentation

Analytics

Revenue growth

Leadership

Education

Bachelor’s degree in marketing or related field

Tools

AudienceView CRM

Job description

Blumenthal Arts in Charlotte, NC seeks a visionary Chief Marketing Officer to lead marketing, sales, and audience engagement across live events and experiences. You will direct digital campaigns, pricing strategies, and CRM analytics to maximize attendance and long-term value, reporting to the President & CEO.

This role requires a data-driven leader who can align marketing with institutional goals. The CMO will oversee Marketing and Ticketing, collaborate across departments, manage a budget, a