Area Sales Manager

Saint James Iced Tea; New York (NY); On-site; USD 70,000 - 85,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Paid time off

401(k)

Job summary

Saint James Iced Tea is seeking a motivated Area Sales Manager to lead local and regional sales efforts in Brooklyn, Staten Island, and nearby NYC areas. You will maximize distribution, drive promotions, and train distributor teams to grow brand awareness and sales velocity.

Ideal candidates have 1–2 years of beverage sales experience, strong organizational skills, and a proven ability to manage large and small accounts. This full-time role requires residency in NYC and a valid driver’s license.

Qualifications

• 1–2 years sales experience ideally in beverages or related field.
• Experience working with DSDs and managing store accounts.
• Strong planning and execution of sales strategies.
• Proven track record of selling into large and small format accounts.
• Excellent geographic knowledge of assigned territory.
• Proficient in Microsoft Office tools.

Responsibilities

• Manage local/regional sales environment to maximize sales and brand awareness.
• Complete daily sales and merchandising calls on high impact accounts (grocery, mass, convenience).
• Build and maintain partnerships with retailers and distributor sales teams.
• Educate distributor teams through regular trainings and meetings.
• Develop local retailer and DSD programs and incentives.
• Ensure proper execution of promotions at store level and planogram compliance.
• Participate in local/regional sales drives to hit market development goals.
• Maintain inventory levels at distributor and retailer levels.
• Monitor regional market and competitors to stay competitive.
• Act as brand ambassador at activations and events.

Skills

Sales experience

DSD experience

Territory knowledge

Communication skills

Organization

Tools

Excel

PowerPoint

Word

Outlook

Job description

We are so much more than an iced tea brand. We're a passionate group of people dedicated to shaking up the iced tea scene making Iced Tea As It Should Be!! At Saint James, we're getting the Par-Tea started with our delicious, organic, low sugar iced teas.

What you will do

Self-led, resourceful, and committed to creating the next big product in beverage. Our success depends on our ability to deliver our strategic goals through sales efforts and customer relations. The Area Sales Manager is an influential role within the company. The ASM role is responsible for managing the local/regional sales environment in order to maximize sales and brand awareness. This is achieved in three primary areas: excellent store-level execution, managing the Saint James distributor network against sales goals and objectives, and regional chain account calls.

• Responsible for managing and executing the company's plan to maximize sales velocities and distribution of Saint James in all channels of business throughout the region
• Complete daily sales and merchandising calls on high impact accounts (incl. grocery, mass and convenience) with a focus on account penetration and development
• Build and maintain partnerships with retailers and DSD distributor sales teams, management operations and administration.
• Educate and train distributor sales teams about Saint James through regularly scheduled "work-withs", and sales meetings.
• Develop and execute local retailer and DSD programs and incentives.
• Ensure proper execution of all promotional activities at store level- including, but not limited to communication with retailer, securing & building displays, gaining additional product placement (warm & cold), planogram execution, and placement of point of sale
• Participate in local and regional crew drives or sales blitzes in order to achieve market development goals
• Ensure availability of proper inventory levels at distributor and retailer levels
• Monitor the regional market and competitor activities to retain a competitive sales outlook
• Act as an ambassador for the brand towards prospective and established clients at activations and special events

What You Bring

• Always acting with integrity through a "what's right and best" mindset.
• Positively add to and harness the progressive culture that has already been developed.
• Detail-oriented and focused on doing it right vs. getting it done.
• Self-motivated with proven success in talking to a multitude of people
• Demonstrated success opening and managing large and small store format accounts
• Extremely organized, dependable, and self-motivated
• Excellent verbal and written communication and presentation skills
• Demonstrated ability to excel in hands-on, fast paced entrepreneurial environment
• A strong work ethic, ability to plan and execute a highly productive schedule, desire to succeed, a passion for building a brand

Your Background

• A minimum of 1-2 years sales experience ideally in the beverage industry/sales
• Experience working with DSDs
• History of successful planning and execution of sales strategies
• Demonstrated track record of success selling into large and small format accounts
• Strong geographic knowledge of respective territory is a must
• Knowledge of Microsoft Office (Excel, PowerPoint, Word, and Outlook)
• Must possess a valid state driver's license and maintain reliable transportation where required by territory needs

Territory:

Brooklyn and Staten Island

Location:

Candidates should reside in New York City, with a preference for candidates located within or near the assigned territory.

What We Offer

• Health, Dental, and Vision insurance
• Paid Time Off
• Paid Company Holidays
• 401(k) Plan
• and many more perks

The salary range for this role is $70,000-$85,000 per year, depending on experience, location, and skills.

Saint James is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will be considered without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other legally protected status.