Area Marketing Manager

Makeready; Dallas (TX); On-site; USD 75,000 - 110,000; Full time

Benefits offered by this job

PTO exchange

Medical benefits

Dental benefits

Vision benefits

Maternity/paternity leave

Pet insurance

Dependent care 401k match

Student loan repayment

Ancillary benefits

Job summary

Makeready is seeking a creative Area Marketing Manager to lead marketing, programming, partnerships, and communications across our Dallas and Houston properties.

You will collaborate with operations, F&B, and agency partners to develop on-brand campaigns, manage budgets, monitor performance, and translate guest insights into growth. Ideal candidates have 3+ years in hospitality marketing and strong writing and project management skills.

Qualifications

• 3+ years of hospitality marketing experience.
• Strong writing, communication, and project management skills.
• Proficiency in digital marketing, social media, and CRM platforms.
• Ability to travel as needed.
• Creative, collaborative, and detail-oriented mindset.

Responsibilities

• Develop and implement property-level marketing strategies aligned with annual business plans and budgets.
• Collaborate with F&B teams to create on-brand activations and seasonal campaigns.
• Coordinate PR efforts, digital updates, email marketing, and advertising needs with agency and internal teams.
• Lead local partnerships and community outreach initiatives.
• Monitor campaign performance, competitor activity, and market trends.
• Participate in strategy and marketing calls, providing actionable insights and follow-ups.

Skills

Hospitality marketing experience

Writing

Communication

Project management

Creative mindset

Detail-oriented

Willingness to travel

Tools

CRM platforms

Job description

At Makeready, we are searching for curious self-starters with a genuine interest in people. These hardworking individuals have always had a natural bend toward hospitality, no matter where they work, because they've always seen themselves as a part of something bigger.

We are looking for a creative and results-driven Area Marketing Manager to lead marketing, programming, partnerships, and communications across Makeready’s Dallas and Houston properties. Skilled at implementing creative marketing practices with an eye on guest satisfaction, profitability, branding, and trends, this individual serves as a key connector between property leadership, agency partners, and internal marketing teams.

Key Responsibilities

• Develop and implement property-level marketing strategies aligned with annual business plans and budgets.
• Collaborate with F&B teams to create on-brand activations and seasonal campaigns.
• Coordinate PR efforts, digital updates, email marketing, and advertising needs with agency and internal teams.
• Lead local partnerships and community outreach initiatives.
• Monitor campaign performance, competitor activity, and market trends.
• Participate in strategy and marketing calls, providing actionable insights and follow-ups.

Requirements

• 3+ years of hospitality marketing experience
• Strong writing, communication, and project management skills.
• Proficiency in digital marketing, social media, and CRM platforms.
• Ability to travel as needed.
• Creative, collaborative, and detail-oriented mindset.

As part of the Makeready collection, we proudly offer a variety of thoughtful benefits and perks for eligible team members, including accommodating PTO/PTO exchange, medical/dental/vision benefits, maternity/paternity leave, pet insurance, company-matched dependent care & 401k, student loan repayment program, and a wide range of additional ancillary benefits. The health, happiness, and well-being of our team is our top priority.

We take pride in our Guiding Principles to help define how we successfully work together. We follow them not out of duty but live by them instinctively.

Makeready LLC and its affiliated entities are proud to encourage and support an environment where everyone can be a successful team member as their true independent self. We are an equal opportunity workplace and employer that does not discriminate based on race, color, disability, gender/sex, sexual orientation, religion, national origin, age, veteran status, or any other protected status. We are committed to building a team and a workplace where we are all able to be successful based solely on our individual qualifications, experience, abilities, and job performance.