Area Manager - Events

Brewco Marketing Group; Austin (TX); On-site; USD 61,000 - 154,000; Full time

Job summary

A leading marketing company seeks an Area Manager for Events to lead strategic event execution and team management in Austin, TX. This role involves communication with program directors, team leadership, and ensuring successful program activities, supported by a strong background in marketing and management. The ideal candidate will possess excellent leadership, communication, and negotiation skills, with a bachelor’s degree and significant experience in the marketing field.

Benefits

401(k) matching

Health insurance

Life insurance

Paid time off

Vision insurance

Qualifications

• Minimum 6+ years of experience in relevant marketing field.
• At least 2 years in a managerial position.

Responsibilities

• Leads planning and execution of strategic events.
• Manages field team and ensures high motivation and low turnover.
• Communicates logistical needs and ensures on-time deliveries.

Skills

Leadership

Communication

Networking

Negotiation

People Management

Problem Solving

Education

Bachelor’s degree in marketing, Management, or related field

Job description

18 hours ago Be among the first 25 applicants

Management position leading the deployment of in-market programs and platform building (venues and events) under the direction of the Program Director and Program Managers.

Main missions and purposes of the position

Provides a conduit for communication between the in-market staff and the Program Director and Program Managers; Leads the planning for successful execution with a local perspective. Drives the critical strategic event projects in market; utilizes a strong, flexible team and manages their execution and efficiency; Communicates effectively with team members and leadership; Works with various members of leadership team to incorporate designs and orchestrates visual merchandising; Works with Leadership on LAMPs and local events contracting, activation, and relationship building.

Missions and activities

MISSION: Develops and maintains communication with the Program Director and Program Managers:

- Provides program and platform progress, challenges, and achievements to Program Director and Program Managers.

- Directs questions and concerns about program operations to the Program Director and Program Managers.

- Conducts weekly meetings with direct reports.

MISSION: Collaborate with the Program Director, Program Managers, and staff to assure a high-quality execution of the established strategic plan for Events. This involves setting clear goals and establishing a roadmap for successful implementation:

- Works closely with various stakeholders to allocate necessary resources for program implementation at the local level.

- Regularly reviews Key Performance Indicators (KPIs) with the team, assesses upcoming events and activations, and takes necessary actions to optimize team performance.

- Manages and supports an effective field team, ensuring high motivation and low turnover.

- Briefs the team on brand and channel priorities, oversees day-to-day event execution, makes necessary adjustments, and provides feedback and field training to enhance consumer engagement quality.

- Implements and supports safety and security protocols.

- Plays a crucial role in fostering a culture of feedback and coaching within the team.

- Regularly provides constructive feedback to team members to help them grow and improve their performance.

MISSION: Manages the execution of program activities:

- Ensures that event activities align with the established program objectives and timelines.

- Activates personal network to identify new opportunities to enter communities.

- Supports leadership in fostering local relationships and providing networking leads together with negotiations and relationship building.

- Sources LAMPs and Event locations on behalf of leadership, makes introductions, and closes out opportunities.

- Prospects and visits event sites with staff.

- Supports implementation of Company’s Workforce Management Tools to create schedules, engage in communication, and review time and attendance for payroll purposes, supports hiring process.

- Follows Company Standard Operating Procedures and Retail Operations Guidebook

- Communicates logistical needs for warehousing in-take and out-take.

- Manages in-market deliveries of assets ensuring on-time and appropriate deliveries to retail or event fronts in the region.

Complexities of the position

Position Profile

Multi-level communications.

- Manages the communications up and down the chain of command

- Works with local and state governmental agencies as needed to perform required duties.

The Area Manager for Events- IQOS must know the following:

- Relevant state, local, and national regulatory and legal guidelines concerning tobacco consumption.

- PMI guidelines on the marketing of NCAs to LANU consumers.

- Appropriate time management principles

- Understanding of logistical operations associated with planning and executing events.

The essential competencies (or soft skills) An Area Manager – Events must have are leadership, communication, networking and negotiation, people management, PMO skills, cultural, competence, collaboration and teamwork, time management, adaptability, problem-solving, decision-making, networking, and relationship building

Education:

• Bachelor’s degree in marketing, Management, or related field.
• Minimum 6+ years of experience working in relevant marketing field (brand, consumer activation, field marketing), minimum 2 years in managerial position.

Job Type: Full-time

• 401(k) matching
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Management and Manufacturing

• Industries

  Advertising Services

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