Analytics Research Associate II — Web & Tool Insights

University Of Michigan; Ann Arbor (MI); Hybrid; USD 45,000 - 68,000; Full time

Job summary

The Department of Computational Medicine and Bioinformatics at the University of Michigan seeks a Research Associate II (temp) to support the Liu Lab’s analytics by measuring website traffic, engagement, outreach effectiveness, and research-tool use, then translating findings into actionable insights.

The role involves maintaining GA4 and GTM setups, building dashboards, and collaborating with the lab on outreach measurement plans, with hybrid or remote options and annual review flexibility.

Qualifications

• High School Diploma.

Responsibilities

• Maintain GA4, GTM, custom events, data-layer tracking, and data-quality filters.
• Manage UTM standards and QR-code tracking for lab outreach and events.
• Analyze acquisition, engagement, retention, queries, and research-tool usage.
• Build dashboards and recurring reports for Prof. Liu and lab members.
• Evaluate outreach channels and develop measurement plans with technical teams.
• Document analytics procedures and support related user and data-analysis projects.

Education

High School Diploma

Tools

GA4

GTM

data-layer tracking

UTM standards

QR-code tracking

Job description

The Department of Computational Medicine and Bioinformatics at the University of Michigan seeks a Research Associate II (temp) to support the Liu Lab’s analytics by measuring website traffic, engagement, outreach effectiveness, and research-tool use, then translating findings into actionable insights.

The role involves maintaining GA4 and GTM setups, building dashboards, and collaborating with the lab on outreach measurement plans, with hybrid or remote options and annual review flexibility.