Analytics Product Manager - Data & MarTech

Spectraforce Technologies, Inc.; McLean (VA); Hybrid; USD 100,000 - 140,000; Full time

Job summary

Spectraforce Technologies, Inc. is seeking a Product Manager to lead Analytics data initiatives. You will manage data tool development, partner with analytics and business teams, and drive product and project outcomes throughout the lifecycle.

Responsibilities include defining roadmaps, guiding data transformations for Marketing, Loyalty, and MarTech, and delivering value measurements. Hybrid role with leadership reviews and governance involvement.

Qualifications

• Bachelor's degree preferred.
• 4 years delivering project timelines for analytics or technical initiatives.
• 4 years creating, analyzing, and presenting management reports.
• 3 years project/product management including roadmap and risk assessment.
• 2 years data analysis, reporting, and storytelling.
• Experience with BI tools such as Tableau or MicroStrategy.
• Experience with Jira or Smartsheet.

Responsibilities

• Define and communicate vision for Marketing, Loyalty, and MarTech data projects.
• Lead PM activities across multiple focus teams: definition, roadmap, scope, budget.
• Track impact and adoption of data products and report outcomes.
• Serve as Data SME on requirements and data decisions.
• Collaborate with CRM, Digital, Loyalty, and Marketing teams on data needs.
• Review and prioritize data enhancement requests and initiatives.
• Track progress, deliverables, and timelines with governance bodies.
• Manage scope changes, risks, and mitigation plans.
• Maintain regular communications with leadership and stakeholders.
• Present updates clearly to all levels of the organization.
• Apply analytics to assess data and support Martech solutions.
• Incorporate trends and tech to improve customer experience.
• Work with CRM on MDM and CDP initiatives for identity resolution.
• Understand competitive landscape in content and MarTech.
• Coordinate integrations with Marketing and Loyalty platforms.

Skills

Project management

Stakeholder management

Data storytelling

Analytical thinking

Education

Bachelor's degree preferred

MBA preferred

Tools

Tableau

MicroStrategy

Jira

Smartsheet

Job description

Spectraforce Technologies, Inc. is seeking a Product Manager to lead Analytics data initiatives. You will manage data tool development, partner with analytics and business teams, and drive product and project outcomes throughout the lifecycle.

Responsibilities include defining roadmaps, guiding data transformations for Marketing, Loyalty, and MarTech, and delivering value measurements. Hybrid role with leadership reviews and governance involvement.