I. Job Summary
We are seeking a highly experienced Business Analyst to support and evolve self-service digital capabilities and customer experience initiatives for wm.com. This role will partner closely with Digital, UX, Data, and business teams to define, deliver, and continuously improve customer-facing solutions.
I. Job Summary
We are seeking a highly experienced Business Analyst to support and evolve self-service digital capabilities and customer experience initiatives for wm.com. This role will partner closely with Digital, UX, Data, and business teams to define, deliver, and continuously improve customer-facing solutions. The ideal candidate brings strong expertise in digital self-service platforms, customer journey optimization, and AI-enabled solutions, with hands-on experience translating business needs into scalable, data-driven, and AI-powered features.
II. Essential Duties And Responsibilities
- Lead analysis and requirements definition for omni-channel self-service features on customer-facing platforms (website, chatbot, mobile app), including account management, billing, service requests, issue resolution, and personalization.
- Analyze end-to-end customer journeys to identify friction points and opportunities to improve digital adoption, satisfaction, and efficiency.
- Partners with business, data services, UX, and Product teams to define user stories, acceptance criteria, and success metrics aligned to customer experience outcomes.
- Identify and evaluate opportunities to apply AI and machine learning (e.g., chatbots, virtual assistants, predictive insights, intelligent recommendations, automation, sentiment analysis) to enhance customer self-service and support.
- Translate complex AI concepts into clear business and functional requirements to build scalable and measurable digital experiences.
- Defines the vision of Product
- Serve as a key liaison between business stakeholders and technical teams, ensuring alignment and execution following the agile methodology
- Lead backlog refinement, requirements prioritization, risk management, support sprint planning, UAT & PAT activities.
III. Qualifications
- Required Qualifications
- Bachelor's Degree (accredited) in Computer Science, MIS, Business Administration or similar area of study or in lieu of degree
- or GED (accredited) and 4 years of relevant work experience.
- 8 years of relevant work experience as an IT Business Analyst (in addition to education requirement)
- 4 years of working as an IT Manager/Project Manager may substitute for the minimum years of experience.
- Preferred Qualifications
- Proven experience supporting customer-facing digital platforms, preferably self-service websites or portals.
- Experience working with large-scale enterprise websites or high-traffic consumer platforms.
- Familiarity with analytics tools, customer insights platforms, and experimentation (A/B testing).
- Experience partnering with Data Science or AI/ML teams in production environments.
- Demonstrated experience working on AI-enabled solutions, such as:
- Conversational AI/Chatbots
- Automation and intelligent workflows
- Predictive or recommendation systems
- Data-driven decision or personalization engines
- Strong experience with Agile product delivery (Scrum/Kanban), user stories, and backlog management.
- Excellent stakeholder management, facilitation, and communication skills.
- Background in utilities, logistics, or service-based industries is a plus.
- Certificates, Licenses, Registrations or Other Requirements
- Certified Scrum Product Owner (CSPO)
- PMI Professional in Business Analysis (PMI‑PBA) or IIBA Certification (CBAP or CCBA)
- SAFe Agilist (SA) or equivalent Agile scaling certification
- Certifications or formal training in AI, Data Analytics, or Digital Product Management (e.g., AI for Business, Data Analytics, or UX-related certifications)
IV. Physical Requirements
- Repetitive Motions
- Eye/Hand/Foot Coordination
- Sitting
- Talking
- Hearing
Office: This job primarily operates in a professional office environment and routinely requires the use of standard office equipment such as computers, phones, copy machines, etc.
- Benefits At WM, each eligible employee receives a competitive total compensation package including Medical, Dental, Vision, Life Insurance and Short Term Disability. As well as a Stock Purchase Plan, Company match on 401K, and more! Our employees also receive Paid Vacation, Holidays, and Personal Days. Please note that benefits may vary by site.