Analyst, Consumer Insights

Chedraui USA; Commerce (CA); On-site; USD 70,000 - 90,000; Full time

Job summary

Chedraui USA in Commerce, CA is seeking an Analyst, Consumer Insights to lead consumer, market and competitive research efforts. You will gain expert-level proficiency with two mobile data tools and mine insights to support Marketing, Merchandising, Operations and Store Design.

This role drives analytics, builds a knowledge base, and partners with external agencies. The position requires a Bachelor’s degree and 3–5 years in an analytic role; retail or grocery experience is a plus.

Qualifications

• Bachelor's degree in a related field
• 3-5 years of experience in an analytical role; retail background desirable
• Familiarity with consumer and market research tools and techniques
• Grocery experience a plus

Responsibilities

• Influences and gains approval of strategy development around customer insights data
• Provides expert-level, statistically sound research and methodology design
• Researches, compares and acquires new sources of consumer information and datasets
• Manages outside agencies, contracts and partnerships
• Investigates and resolves data integrity and analytics challenges with vendors
• Develops and summarizes findings for customer surveys and research points
• Conducts ongoing consumer research including market studies, focus groups and intercepts
• Builds a knowledge base of relevant studies impacting business and customer base
• Presents results to senior management in clear business terms

Skills

Statistical analysis

Research design

Vendor management

Cross-functional leadership

Executive communication

Education

Bachelor's degree

3-5 years analytical experience

Tools

Data analysis tools

Survey tools

Job description

We are searching for an experienced Analyst, Consumer Insights for our StoreSupport Center located at 600 Citadel Drive, Commerce, CA, 90040.

SUMMARY

Responsible for consumer,market and competitive research efforts that will guide marketing initiativesand corporate strategies. The primary focus of this position will be to gain anexpert level of competence with two mobile data tools. The successful candidate will lead the miningof data insights from these tools to support the CUSA retail banners variousdepartments including Marketing, Merchandising, Operations and Store Design andConstruction and Strategy.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Influencesand gains approval ofstrategy developmentand structure around current consumer insights data and usage within the company withgoalof deepening the understanding ofcompany’starget customers.
• Providesexpert-leveland statistically-soundqualitative research andmethodologydesignthat directly results in high-quality validresearchstudies,surveys,and analytics.
• Researches,compares,andacquiresnew sources of consumer information/insights and complementary data sets such as demographics, marketshare,and economic indices.
• Manages outside agencies,contracts,and partnerships, directly affecting marketing expenditures. Directly oversees and independently acts upon quality of output from each partnership.
• Independently investigates and resolves data integrity,reporting and analytics challenges bypartnering withvendorsand/ordirectlyaccessing databases and systems of record.
• Develops,executes,and summarizes findings for all customer surveys andresearch points.
• Responsible forongoing and ad hoc consumer research including market studies, consumer focus groups, customerintercepts,and mystery shops.
• Builds systemic depository of intelligence gathering efforts.Maintains knowledgebaseofrelevant studies and published research thatimpactsbusiness and/orsignalspotential changes incompany’scustomer base.
• Continuouslyand atowndiscretionimprovesoutput value, by increasing effectiveness ofresearch andanalytics and the efficiencies related to their production.
• SupportstheGVP in building andmaintainingrelationships as aninsightspartner acrossorganization.
• Effectively and simply presentsresults and translatesstatistical and business terminology to senior members of management.
• Must be able to interact productively with key organizational decision makers.
• Leads cross-functionalteams,as necessary.

EDUCATION and/or EXPERIENCE

Bachelor's degreefrom four-year collegeor university;3-5 years of experience in an analyticalrole. Retail background is highlydesirable.Groceryexperience a plus.Familiarity with consumerand market research tools and techniques.

COMPENSATION

The salary range for this position is$70,304.00 to $90,000.00. The actual starting pay will be determined by anumber of qualifications; including, experience and relevant skills.

Our company provides equal employment opportunities (EEO) toall employees and applicants for employment without regard to race, color,religion, sex, national origin, age, disability, or genetics.

We’re passionate about creating an inclusiveworkplace that promotes and respects diversity and equity.

We are committed tobuild inclusive teams, cultivate leaders and create a company that is the rightfit for every person.

Diversity encourages our uniqueness, strengthensinnovation, and connects us closer to our customers and the communities weserve.

Follow Us

TEAMWORK | INTEGRITY | ACCOUNTABILITY | RESPECT | GROWTH