Americas Marketing Lead: Content, Events & Growth

Goodridge USA; Mooresville (NC); On-site; USD 55,000 - 75,000; Full time

Job summary

Goodridge USA is seeking a Marketing Associate to develop plans, coordinate and execute marketing activities across North America. The role supports all strategic business sectors and ensures a consistent brand presence across the Americas.

The position remains strategic when needed but focuses on hands-on coordination, project governance, performance measurement, and cross‑functional collaboration within the Global Marketing Committee.

Qualifications

• Five or more years of progressively responsible marketing experience.
• Strong project management and governance skills.
• Ability to coordinate cross-functional teams across North America.
• Experience with KPI-based performance measurement.

Responsibilities

• Coordinate and execute the North America marketing plan across Performance & Racing, OEM, and Defense & Aviation.
• Maintain consistent brand positioning and corporate identity across regional communications and channels.
• Plan and manage content, media, events, sponsorships, and campaigns.
• Plan, coordinate, and attend trade shows, customer events, and sponsorship activations; manage budgets and assets.
• Lead projects by defining scope, timelines, responsibilities, and governance using Microsoft 365 tools.
• Develop KPI-based reporting for brand awareness, reach, engagement, lead generation, and growth.

Job description

Goodridge USA is seeking a Marketing Associate to develop plans, coordinate and execute marketing activities across North America. The role supports all strategic business sectors and ensures a consistent brand presence across the Americas.

The position remains strategic when needed but focuses on hands-on coordination, project governance, performance measurement, and cross‑functional collaboration within the Global Marketing Committee.