Amazon Marketing Manager

WSLicensing, Inc.; Pico Rivera (CA); Presencial; USD 80 000 - 120 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Resumo da oferta

WSLicensing, Inc. is seeking a Sales Manager to lead Amazon advertising, content, and growth for our licensed character brands. You will own the Amazon Seller Central account, plan campaigns, and collaborate with merchandising and e-commerce to ensure launches, inventory, and storefront alignment.

The role emphasizes strategic advertising, brand storytelling, and handling seasonal campaigns to grow wholesale and direct channels. In-office in Pico Rivera, CA, with a Monday–Friday schedule.

Qualificações

• Hands-on ownership of an Amazon Seller Central account and its advertising.

Responsabilidades

• Own Amazon advertising across Sponsored Products, Sponsored Brands, and Sponsored Display with budgets and targets.
• Build and refresh the Amazon Brand Store and A+ Content to tell a clear story for each character line.
• Plan listing strategy for new and existing SKUs: titles, images, keywords, launch timing.
• Coordinate product launches and seasonal promotions with merchandising to manage inventory.
• Monitor Brand Registry, listings health, and reviews to protect conversions and buy box.
• Track weekly leadership scorecards: sales, ad spend, ACOS, TACOS, conversion, inventory risk.
• Coordinate with wholesale to align Amazon pricing and promotions with key retail accounts.

Conhecimentos

Amazon Seller Central ownership

Brand growth on Amazon

Advertising and retail analytics

Clear written English

Ferramentas

FBA

Brand Store

A+ Content

Descrição da oferta de emprego

Sales Manager

Location: Pico Rivera, CA
Schedule: Monday – Friday, 9:00 AM – 5:30 PM
Position: Full-Time, In-Office

About Wslicensing

Wslicensing is a character-based consumer products company specializing in the development, licensing, and distribution of original character brands, including Anirollz and Hakongee.

We develop and distribute character-based products through wholesale, e-commerce, and licensing channels.

We are looking for a motivated and relationship-driven Sales Manager to grow our wholesale business, develop new accounts, and maintain strong relationships with our existing customers.

The role

This person owns Amazon marketing for our brands. The work is advertising, content, and sales growth, not day-to-day listing maintenance. They set the plan, run the ad budget, and work with merchandising and e-commerce so launches, inventory, and the storefront stay in sync.

What you will do

• Own Amazon advertising across Sponsored Products, Sponsored Brands, and Sponsored Display. Set budgets, bids, and targets, and report on ACOS, TACOS, and contribution after ads.
• Build and refresh the Amazon Brand Store and A+ Content so each character line has a clear story and a reason to buy.
• Plan listing strategy for new and existing SKUs: titles, images, keywords, and launch timing. Hand day-to-day listing updates to the e-commerce team and check the result.
• Run product launches and seasonal pushes (gifting, back to school, holidays) with merchandising, so ads do not outrun inventory.
• Watch account health, Brand Registry, suppressed listings, and reviews, and fix issues that hurt conversion or buy box.
• Track a weekly scorecard for leadership: sales, ad spend, ACOS, TACOS, conversion, and inventory risk on the top SKUs.
• Coordinate with wholesale so Amazon pricing and promotions do not undercut key retail accounts.

What you bring

• Hands-on ownership of an Amazon Seller Central account and its advertising, not just campaign support.
• A track record growing a consumer brand on Amazon, ideally toys, gifts, plush, or licensed character products, across a large SKU set.
• Comfort reading advertising and retail numbers and changing spend when they move.
• Clear written English. Korean is a plus.
• Experience with FBA, A+ Content, and Brand Store.

Nice to have

• Shopify and Google Ads, enough to partner with the team that runs them.
• Experience selling both direct-to-consumer and wholesale, and knowing where those channels conflict.

WSLicensing is an equal opportunity employer. We consider applicants without regard to race, color, religion, sex, national origin, age, disability, veteran status, or any other status protected by law.