Amazon Brand Manager

SkyWater Search Partners; Eagan (MN); Hybrid; USD 90,000 - 130,000; Full time

Job summary

SkyWater Search Partners partner with a leading beauty and personal care brand to recruit an Amazon Brand Manager who will own and scale a portfolio of 100+ SKUs across Vendor Central and Seller Central. You’ll lead strategy, content, and campaigns while collaborating with an external agency and cross‑functional teams in marketing, creative, operations, finance, and sales.

You will drive end-to-end product launches, optimize listings and pricing, manage reviews and promotions, and ensure brand

Qualifications

• 5+ years of hands-on Amazon marketplace experience with ownership of both Vendor Central (1P) and Seller Central (3P).
• Experience managing multiple brands or a large SKU portfolio.
• Strong knowledge of Amazon Brand Analytics, Brand Registry, and Amazon best practices.

Responsibilities

• Lead day-to-day performance of six brands on Amazon, including listings, pricing, promotions, merchandising, and channel health.
• Partner with external agency to optimize advertising and PDP performance with KPIs like TACoS, ACoS, ROAS, rankings, conversion, and voice share.
• Develop Amazon content strategy: A+ Content, Brand Stores, imagery, video, SEO, and listing optimization.
• Manage ratings, reviews, Subscribe & Save, and promotional calendars.
• Oversee Vendor Central operations: vendor negotiations, chargebacks, shortages, and relationship management.
• Own Seller Central operations: Brand Registry, listing health, suppression resolution, and case management.
• Partner with Operations on forecasting, inventory planning, replenishment, and Prime availability.
• Lead end-to-end Amazon product launches: ASIN creation, content, advertising, and inventory readiness.
• Analyze performance, identify growth opportunities, monitor competitors, translate insights into strategies.
• Protect brand integrity: Brand Registry enforcement, counterfeit monitoring, MAP compliance.

Skills

Vendor Central (1P)

Seller Central (3P)

Brand Analytics

Brand Registry

Performance metrics

Project management

Cross-functional collaboration

CPG/Beauty experience

Job description

Amazon Brand Manager

We have partnered with a leading beauty and personal care company to help grow their team with the addition of an Amazon Brand Manager! This is a highly visible opportunity for someone who wants to own and scale a portfolio of established brands across Amazon. You'll oversee both Vendor Central and Seller Central businesses, leading strategy and execution across approximately 100+ SKUs while collaborating with an external Amazon agency and cross‑functional teams in marketing, creative, operations, finance, and sales.

If you're looking for a role where you can truly own the Amazon business and directly influence growth, this is an exciting opportunity!

What you'll own:

• Lead the day-to-day performance of six brands on Amazon, including listings, pricing, promotions, merchandising, and overall channel health.
• Partner with an external agency to optimize advertising and PDP performance while holding them accountable to KPIs like TACoS, ACoS, ROAS, organic rankings, conversion rate, and share of voice.
• Develop Amazon content strategy, including A+ Content, Brand Stores, imagery, video, SEO, and listing optimization.
• Manage ratings and reviews strategy, Subscribe & Save initiatives, and promotional calendars.
• Oversee the Vendor Centralbusiness, including vendor negotiations, chargebacks, shortage claims, and ongoing relationship management.
• Own Seller Centraloperations across the remaining brands, including Brand Registry, listing health, suppression resolution, and case management.
• Partner with Operations on forecasting, inventory planning, replenishment, and Prime availability.
• Lead end-to-end Amazon product launches, from ASIN creation and content development to advertising strategy and inventory readiness.
• Analyze business performance, identify growth opportunities, monitor competitors, and translate insights into actionable strategies.
• Protect brand integrity through Brand Registry enforcement, unauthorized seller monitoring, counterfeit reporting, and MAP compliance.

What we're looking for:

• 5+ years of hands‑on Amazon marketplace experience with ownership of both Vendor Central (1P) and Seller Central (3P).
• Experience managing multiple brands or a large SKU portfolio.
• Strong knowledge of Amazon Brand Analytics, Brand Registry, and Amazon best practices.
• Someone who is both analytical and strategic—you enjoy digging into performance metrics but also know how to influence broader business decisions.
• Excellent project management and communication skills with the ability to collaborate across marketing, creative, operations, finance, and agency partners.
• Experience in beauty, personal care, or CPG is a plus but not required.

Why this opportunity stands out:

This role offers true ownership of the Amazon business rather than serving as one piece of a larger eCommerce team. You'll have the opportunity to shape strategy across multiple brands, influence cross‑functional decisions, and make a measurable impact on business growth. It's a great fit for someone who enjoys balancing data, creativity, and commercial strategy in a fast‑paced environment.

The role is hybrid in the Minneapolis/St. Paul area, with flexibility for fully remote candidates who bring the right Amazon expertise.