Altra: Field Service Representative (Washington, D.C.)

VFCorporation; Virginia (MN); Remote; USD 52,000 - 65,000; Full time

Job summary

VF Corporation's Altra brand is seeking a Field Service Representative to support Virginia, focusing on Richmond and the DC metro area. In this field role, you will build authentic connections with runners, retailers, and communities to grow brand presence and loyalty.

You will travel, provide product education, support events, and collaborate with Sales and marketing teams to execute go-to-market plans while tracking activity and reporting insights.

Qualifications

• 1+ year of specialty retail experience (run or outdoor preferred).
• 2+ years in marketing, sales, or a customer-facing field role.
• Experience fitting and selling technical footwear.

Responsibilities

• Build relationships with retailers through in-person visits and demos.
• Deliver product education to staff and customers.
• Create excitement around Altra through local partnerships, clubs, events, and community engagements.
• Execute merchandising and promotions to elevate the in-store experience.
• Represent Altra at races, events, and expos.
• Collaborate with Sales and cross-functional teams on go-to-market plans.
• Share product feedback and market insights with the team.
• Maintain field reporting and manage travel and expenses.

Skills

Specialty retail

Sales

Footwear fitting

Communication

Job description

At Altra, we believe everyone deserves to feel their best when they run, and that starts with building strong, authentic connections in the communities we serve. As our Field Service Representative supporting Virginia, with a focus on the Richmond and Washington, D.C. markets, you'll bring this mission to life by championing the Altra brand where runners gather, train, and explore. From local run clubs to retail partnerships, you'll create meaningful experiences that inspire movement, build loyalty, and grow our presence in one of the country's most vibrant running communities.

You’ll be out in the field often! While this is a remote role, living in the greater Richmond/Washington, D.C. area will help you stay connected to the people and places that bring the Altra brand to life.

WHAT YOU'LL DO:

Active the Altra brand across your Virginia territory through authentic connections, thoughtful activations, and hands-on support.

• Build strong relationships with retailers through in-person visits, demos, and sales floor support
• Deliver engaging product education that builds confidence and enthusiasm among retail staff and consumers
• Create excitement around Altra through local partnerships, run clubs, events, and community engagement
• Execute merchandising and promotional activations that elevate the in-store experience
• Represent Altra at local and select national races, events, and expos
• Partner closely with Sales Representatives and cross-functional teams to bring go-to-market plans to life
• Act as the eyes and ears of the brand by sharing insights on product feedback, consumer behavior, and market trends
• Maintain accurate field reporting and manage field assets, travel, and expenses with strong attention to detail

WHAT SUCCESS LOOKS LIKE:

You’ll make a measurable impact by growing both relationships and brand presence in your territory.

• Retail partners feel confident selling Altra and actively advocate for the brand
• Community engagement drives awareness, trial, and long-term loyalty
• Territory performance grows year over year, supported by strong execution of service plans
• Field activities align with business goals, timelines, and service metrics
• Challenges are approached with curiosity and used to improve and evolve best practices

WHAT YOU'LL BRING:

You’re energized by people, product, and purpose—and you know how to turn connections into momentum.

• 1+ year of specialty retail experience (run or outdoor preferred)
• 2+ years in marketing, sales, or a customer-facing field role
• Experience fitting and selling technical footwear
• Strong communication, organization, and time management skills
• Ability to work independently while staying connected to a broader team
• A proactive, self-starter mindset with a passion for the running and outdoor community
• Familiarity with Altra products is a plus

WHAT YOU'LL LEARN:

We’ll set you up for success with the tools and knowledge you need to thrive!

• Deep expertise across the Altra product line
• Best practices for supporting retailers, events, and community activations
• How to navigate and leverage Field Service systems and tools

Hiring Range

$52,000.00 USD - $65,000.00 USD annually

Incentive Potential

This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, orcommissionpotential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation

You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you require accommodations during the application process, please contact us at [e-mail] VF will provide reasonable accommodations for qualified individuals to the extent required by applicable law.

Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.