Alliance Solution Lead (Adobe) page is loaded
Alliance Solution Lead (Adobe)
Apply locations USA - Remote - Maryland; time type Full time; posted on Posted 2 Days Ago; job requisition id R1093014
Job Description:
Role Purpose
The Alliance Solution Leader (ASL) will be primarily responsible for providing sales support, solution development leadership, and Go-to-Market (GTM) efforts and amplification through the Partner Alliance (Adobe) to grow Merkle’s services business. The ASL will also assist in driving attributed Merkle-influenced software revenue for our Adobe Partnership. The scope of the role is to lead Merkle’s relationships for pre-sales and engineering support across Adobe alliance product areas. You will report to the Chief Growth Architect, Merkle Alliances.
This is a remote role. Employees within 90 minutes of our NY, MI, or IL offices may expect 1 day a week onsite. ~25% travel to client sites and conferences.
You are:
- Experienced in supporting partner-side selling motions and programs
- Experienced in selling into and/or co-selling, co-developing solutions and GTM offerings/ collateral partnering with Adobe
- Experienced navigating the Adobe ecosystem
- Capable of creating and running solution demonstrations in client settings
- Initiative-taking, persuasive, a self-starter, and a quick learner
- Comfortable working with SVP and C-Level leadership
- A “plugged-in” professional with an active network / “Rolodex”
You will:
- Develop strong partnerships with Adobe partner managers and assist in driving sales, solution delivery leadership, and GTM activities with our partner's sales and marketing teams.
- Function as a subject matter expert with Adobe; efforts will support new sales at existing clients and new logos.
- Train and support Adobe Partner Sales Managers to match partner opportunities with the service provider partners they trust to help close deals.
- Execute duties aligned with the approved sales plan for Merkle services for partner and Merkle-influenced partner license revenue.
- Contribute to the joint GTM narrative between Merkle and Adobe in cooperation with Merkle solution owners.
- Support internal teams in identifying, developing, and closing new business opportunities.
- Assist Adobe Alliance leadership in go-to-market activities, deal registration/incentives, and managing Merkle's virtual presence with the partner.
- Help drive the Partner alliance to higher maturity levels across the Merkle Alliance Partner framework: Sales, Marketing, Enablement, Joint Initiatives, Delivery.
- Contribute to developing alliance partner offerings and GTM strategies.
- Assist in managing the Adobe Power Map and advancing Merkle’s thesis into the Adobe team.
- Execute solutions to meet clients' business needs and position Adobe solutions as part of strategic offerings.
- Help with entry and tracking of all opportunities in CRM portals to manage progress toward performance goals.
Outcomes
This role will be key in driving wins, relationship development, and solution evolution at strategic accounts to support the success of our alliance program.
- Position Merkle as a leader in the Adobe Alliance partner ecosystem with access to senior Adobe alliance leadership.
- Navigate Adobe’s organization to secure significant funding through Marketing Development Funds (MDF) for co-funded GTM efforts, solutions, and accelerators.
- Achieve alliance metric targets across pipeline, revenue, and win rate.
- Increase Alliance Partner maturity across the Merkle Alliance Partner Framework.
- Operate within assigned budgetary guidelines where applicable.
Qualifications
- 5 to 8 years of professional experience, especially with alliance partners like Adobe.
- Experience in large strategic implementations, either in systems integrators or experiential agencies.
- Proven ability to navigate Adobe’s complex, siloed organization and co-sell effectively.
- Experience engaging with clients in both Day 1 (new logo) and Day 2 (existing client) sales scenarios.
- Minimum of three to five years in digital media, marketing, consultative, or alliance sales.
- Domain knowledge in marketing technology and ad technology.
- Understanding of the digital agency marketplace.
- Ability to develop strong internal relationships within Verticals, Business Units, and across Dentsu/Merkle.
- Strong proactive, interpersonal, and collaborative skills to interact with multiple sub-capabilities within Dentsu/Merkle and Adobe.
The annual base salary range for this position is $163,000 - $263,350, depending on experience, knowledge, skills, and other factors. The position is also eligible for discretionary incentive compensation.
Benefits include medical, vision, dental, life insurance, disability insurance, 401k, flexible paid time off, paid holidays, sick leave, and parental leave. For details, visit www.dentsubenefitsplus.com.
To apply, click the “Apply” button at the top of this job posting. Applications are reviewed continuously, and qualified candidates will be contacted.
#LI-RL1 #LI-hybrid
Location: USA - Remote - Maryland
Brand: Merkle
Time Type: Full time
Contract Type: Permanent
Dentsu is an equal opportunity employer and provides accommodations for applicants with disabilities. For accommodations, contact ApplicantAccommodations@dentsu.com.
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