Alcoholic Beverages Category Lead — Growth & Strategy

Casey's; Ankeny (IA); On-site; USD 89,000 - 116,000; Full time

Benefits offered by this job

Medical plans

Dental and vision

Life insurance

Parental leave

Onsite Child Development Center

401k company match

Vacation and sick time

Onsite cafeteria

Job summary

Casey’s in Ankeny, IA seeks a Category Manager for Alcoholic Beverages with end-to-end ownership of category performance, including strategy, assortment, pricing, and supplier partnerships. You’ll leverage insights to grow sales, profitability, and guest experience across Casey’s stores.

The role emphasizes cross-functional collaboration with Operations, Marketing, and Supply Chain, plus a focus on delivering best-in-class guest experiences and optimized category economics.

Qualifications

• Bachelor's degree in Business, Marketing, Merchandising, or related field, or equivalent experience.
• 5+ years of experience in category management, merchandising, buying, retail, CPG, or a related field.
• Strong understanding of category management principles, merchandising strategies, pricing, promotions, and consumer behavior.
• Proven ability to manage financial performance, analyze results, identify opportunities, and drive meaningful business outcomes.
• Experience negotiating with suppliers and managing strategic vendor relationships.
• Strategic thinker with strong analytical, planning, and decision-making skills.
• Knowledge of the convenience retail, grocery, beverage, or foodservice industry is preferred.
• Ability to influence and collaborate effectively across a broad range of internal and external stakeholders.

Responsibilities

• Develop and execute category strategies aligned with guest needs and business goals.
• Own category financial performance including P&L, forecasting, and annual planning.
• Build partnerships with suppliers and lead negotiations for favorable terms.
• Curate product assortments and pricing using consumer insights and data.
• Lead promotional planning and execution to drive traffic, sales, and profitability.
• Visit Casey's stores and competitor locations to identify opportunities and validate strategies.
• Optimize cost of goods, supplier funding, and category economics.
• Collaborate cross-functionally to implement category strategies.

Skills

Category management

Merchandising

Negotiations

Analytics

Strategic thinking

Education

Bachelor's degree in Business, Marketing, Merchandising, or related field

Job description

Casey’s in Ankeny, IA seeks a Category Manager for Alcoholic Beverages with end-to-end ownership of category performance, including strategy, assortment, pricing, and supplier partnerships. You’ll leverage insights to grow sales, profitability, and guest experience across Casey’s stores.

The role emphasizes cross-functional collaboration with Operations, Marketing, and Supply Chain, plus a focus on delivering best-in-class guest experiences and optimized category economics.