AI Public Affairs Campaign Lead

Meta; Washington (District of Columbia); On-site; USD 146,000 - 206,000; Full time

Job summary

Meta is seeking a public affairs professional to lead strategic AI communications and senior stakeholder engagement. You will shape proactive narratives, identify audiences, and craft messages grounded in product reality, while managing rapid-response efforts in a fast-paced environment.

The role requires coordinating across communications, policy, research, and legal to drive the AI campaign, with an emphasis on influence over authority and measurable outcomes.

Qualifications

• 8+ years in public affairs, strategic communications, campaigns, or policy outreach.
• Shaping how audiences understand complex technology or policy issues.
• Experience translating narrative work into measurable outcomes.
• Coordinate across Communications, Policy, Legal, Marketing to deliver outcomes.
• Manage multiple high-stakes workstreams with attention to detail.
• Produced high-quality written and verbal communications for executives and VIPs.
• Collaborative, with sound judgment in high-stakes situations.

Responsibilities

• Own proactive communications and narrative strategy within Meta's AI public affairs campaign.
• Develop audience-specific messages and proof points grounded in product reality.
• Set engagement architecture and determine where Meta should appear and who leads.
• Build and run proactive earned-media and third-party validation strategies.
• Prepare senior leaders for high-stakes engagements with crisp framing.
• Identify emerging AI moments and deploy timely communications and rapid response.
• Build feedback loops to refine approach based on stakeholder insight and policy trends.
• Create repeatable message toolkits for senior-stakeholder communications.

Skills

8+ years

Audience shaping

Journalist liaison

Cross-functional

High-stakes management

Executive comms

Opinion drafting

Job description

Meta is seeking a public affairs professional to lead strategic AI communications and senior stakeholder engagement. You will shape proactive narratives, identify audiences, and craft messages grounded in product reality, while managing rapid-response efforts in a fast-paced environment.

The role requires coordinating across communications, policy, research, and legal to drive the AI campaign, with an emphasis on influence over authority and measurable outcomes.