AI-Powered Digital PR Associate (Junior)

ConsumerAffairs; United States; Remote; USD 42,000 - 64,000; Full time

Benefits offered by this job

Health Care Plan (Medical, Dental &amp

Retirement Plan (401k)

Life Insurance (Basic, Voluntary &

Paid Time Off (Vacation, Sick &

Family Leave (Maternity, Paternity)

Short Term & Long Term Disability

Training & Development

Job summary

ConsumerAffairs is seeking a Junior Digital PR Associate who will blend journalism, marketing, and data-driven insights to amplify our content and grow brand visibility. You will craft pitches, build media relationships, and support campaigns across digital channels.

You will learn to write compelling outreach, work with AI-powered tools to support research, ideation, and distribution, and grow your skills in a collaborative, fast-paced setting.

Qualifications

• Bachelor's degree in public relations, journalism, marketing, communications, or a related field.
• 0-2 years of hands-on experience in digital PR, media relations, content marketing, SEO, or a related area is a plus.
• Foundational understanding of SEO principles, including how content, backlinks, and authority contribute to organic growth.

Responsibilities

• Support the planning and execution of digital PR campaigns that drive media coverage, referral traffic, social engagement, and brand awareness for ConsumerAffairs.
• Stay tapped into trends across news, pop culture, and digital marketing to help inspire timely, relevant campaign ideas.
• Write compelling, tailored pitches that capture journalists' attention and help earn high-quality media coverage across top-tier and niche outlets.
• Build and maintain relationships with media contacts, including journalists, editors, and influencers, while keeping outreach organized and up to date.
• Support media interview preparation for TV, radio, and digital outlets, including briefing materials, talking points, and coordination with internal stakeholders.
• Monitor competitor activity and flag relevant trends, media moments, and industry opportunities for the broader team.
• Collaborate across teams to brainstorm creative content ideas and support initiatives that grow ConsumerAffairs’ authority and visibility.
• Detail-oriented with strong organizational skills and the ability to manage multiple tasks and deadlines in a fast-paced environment.

Skills

Strong writing

Storytelling

Media outreach

Data analysis

SEO basics

Attention to detail

Education

Bachelor's degree in PR/Journalism/Marketing

Tools

Muck Rack

BuzzStream

Prowly

Cision

Job description

ConsumerAffairs is seeking a Junior Digital PR Associate who will blend journalism, marketing, and data-driven insights to amplify our content and grow brand visibility. You will craft pitches, build media relationships, and support campaigns across digital channels.

You will learn to write compelling outreach, work with AI-powered tools to support research, ideation, and distribution, and grow your skills in a collaborative, fast-paced setting.