AI Experience Marketing Manager

Advanced Micro Devices, Inc; Austin (TX); On-site; USD 120,000 - 180,000; Full time

Job summary

AMD is seeking an AI Experience Marketing professional to bring Ryzen AI and Radeon capabilities to life through compelling stories, demonstrations, and real-world applications. This role will shape how creators, gamers, enthusiasts, and everyday PC users understand and experience the value of local AI.

Working closely with product, engineering, software partners, and marketing teams, you will develop messaging, showcase differentiated AI experiences, and support integrated product launches and

Qualifications

• Bachelor’s degree in marketing, business, communications, computer science, engineering, or a related field preferred, or equivalent practical experience.
• Ability to translate complex technical concepts into clear positioning and customer stories.
• Experience with AI PC technologies and the tradeoffs between local and cloud AI.

Responsibilities

• Develop messaging for Ryzen AI and Radeon that connects capabilities to user needs.
• Partner with product and engineering to identify compelling AI applications for creators and gamers.
• Lead marketing requirements, storytelling, and execution for demonstrations at product launches, industry events, media briefings, partner engagements, and digital campaigns.
• Collaborate with independent software vendors, developers, and ecosystem partners to showcase AI-enabled applications and experiences.
• Own AI experience messaging within integrated launch plans, coordinating with Ryzen, Radeon, regional, channel, and corporate teams.
• Develop briefs, presentations, videos, web content, use-case stories, and sales enablement materials that simplify complex technology.
• Equip OEM, retail, channel, and sales teams with clear messaging and practical demos for AI PC experiences.
• Work with technical and legal stakeholders to validate demonstrations and claims.
• Track audience engagement, demo effectiveness, partner participation, and campaign performance.
• Monitor developments in AI applications, PC computing, graphics, and customer behavior to find new storytelling opportunities.

Skills

Storytelling

Marketing comms

Strategic thinking

Project management

Cross-functional

Writing skills

Presentation skills

AI PC tech

Campaign execution

Partner coordination

Team collaboration

Education

Bachelor’s degree in marketing, business, communications, computer science, engineering, or related field

Job description

ADVANCE YOUR CAREER. ADVANCE THE WORLD.

At AMD, we believetechnology has the power to solve the world’s most important challenges. From advancing healthcare and scientific discovery to powering AI and the technologies people rely on every day, innovation at AMD is shaping the future.

Whetheryou’redesigning next-gen processors, enabling AI breakthroughs, or bringing leading edge products to market, every role at AMD contributes to something bigger—technology that moves the world forward. Join us and, together, we’ll advance your career.

THE ROLE:

AMD is seeking an AI Experience Marketing professional to bring Ryzen AI and Radeon capabilities to life through compelling stories, demonstrations, and real-world applications. This role will shape how creators, gamers, enthusiasts, and everyday PC users understand and experience the value of local AI.

Working closely with product, engineering, software partners, and marketing teams, you will develop messaging, showcase differentiated AI experiences, and support integrated product launches and campaigns. Your work will help customers and partners connect AMD technology to meaningful benefits across productivity, creativity, gaming, and everyday computing.

THE PERSON:

You are a creative storyteller with technical curiosity and the ability to translate complex concepts into clear, engaging customer experiences. You combine strategic thinking with hands‑on execution and bring strong writing, presentation, and project management skills. You collaborate effectively across technical and nontechnical teams, manage competing priorities, and use audience insights and performance data to improve results.

KEY RESPONSIBILITIES:

• Develop positioning and messaging for Ryzen AI and Radeon that connect product capabilities to user needs and clearly communicate the value of local AI.

• Partner with product and engineering teams to identify and prioritize compelling AI applications and workflows for creators, gamers, enthusiasts, and everyday PC users.

• Lead marketing requirements, storytelling, and execution for demonstrations used at product launches, industry events, media briefings, partner engagements, and in digital campaigns.

• Collaborate with independent software vendors, developers, and ecosystem partners to showcase applications and experiences enabled or accelerated by AMD platforms.

• Own AI experience messaging and deliverables within integrated launch plans, coordinating with Ryzen, Radeon, regional, channel, and corporate marketing teams.

• Develop briefs, presentations, videos, web content, use‑case stories, and sales enablement materials that make complex technology accessible and engaging.

• Equip OEM, retail, channel, and sales teams with clear messaging and practical demonstrations that help customers evaluate AI PC experiences.

• Work with technical and legal stakeholders to validate demonstrations, performance statements, compatibility details, and customer benefit claims.

• Track audience engagement, demo effectiveness, partner participation, and campaign performance to refine messaging and guide future investments.

• Monitor developments in AI applications, PC computing, graphics, and customer behavior to identify new storytelling and partnership opportunities.

PREFERRED EXPERIENCE:

• Experience in product marketing, technical marketing, ecosystem marketing, or experience marketing within PC hardware, software, gaming, or related technology markets.

• Demonstrated ability to translate complex technical concepts into clear positioning, compelling customer stories, and practical use cases.

• Working knowledge of AI PC technologies, including the roles of CPUs, GPUs, and NPUs, and the tradeoffs between local and cloud AI.

• Experience delivering product launches, demonstrations, integrated campaigns, or partner marketing programs.

• Strong writing, presentation, and creative briefing skills, with experience communicating to technical and nontechnical audiences.

• Proven ability to manage multiple projects, agencies, and stakeholders in a fast‑moving environment.

• Experience collaborating across product management, engineering, business development, sales, and marketing.

ACADEMIC CREDENTIALS:

• Bachelor’s degree in marketing, business, communications, computer science, engineering, or a related field preferred, or equivalent practical experience.

This role is not eligible for visa sponsorship.

#LI-CJ2

Benefits offered are described: AMD benefits at a glance.

AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee‑based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third‑party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants’ needs under the respective laws throughout all stages of the recruitment and selection process.

AMD may use Artificial Intelligence to help screen, assess or select applicants for this position. AMD’s "Responsible AI Policy" is available here.

This posting is for an existing vacancy.