AI-Driven Student Communications Specialist

Arizona State University; Scottsdale (AZ); Hybrid; USD 72.000 - 74.000; Vollzeit

Benefits dieser Stelle

Healthcare

Retirement

Tuition Reduction

Flexible work options

Zusammenfassung

Arizona State University EdPlus is seeking a Communications Specialist to design, implement, evaluate, and manage targeted communication campaigns for student recruitment and persistence. You will work on scalable experiences across email, SMS, and other channels, leveraging AI-driven personalization at scale.

You will collaborate with multiple units, ensure CAN-SPAM/GDPR compliance, and contribute to journey mapping to improve student outcomes.

Qualifikationen

• Bachelor’s degree and three years of related experience, or equivalent experience.
• Experience with Salesforce Marketing Cloud including Journey Builder.
• Proficiency creating mobile, responsive email communications with HTML, CSS, and AMPScript.

Aufgaben

• Develop end-to-end communication campaigns across email, SMS, and other channels.
• Perform QA testing on campaigns for personalization, segmentation, and compliance.
• Collaborate with stakeholders across units to gather requirements and optimize communication strategies.
• Create engaging content and templates following brand guidelines.

Kenntnisse

Campaign management

Data analysis

Communication

Project coordination

Cross-functional collaboration

AI tools familiarity

Ausbildung

Bachelor’s degree in related field

Tools

Salesforce Marketing Cloud

Journey Builder

HTML/CSS/AMPScript

Jobbeschreibung

Arizona State University EdPlus is seeking a Communications Specialist to design, implement, evaluate, and manage targeted communication campaigns for student recruitment and persistence. You will work on scalable experiences across email, SMS, and other channels, leveraging AI-driven personalization at scale.

You will collaborate with multiple units, ensure CAN-SPAM/GDPR compliance, and contribute to journey mapping to improve student outcomes.