AI-Driven SEO & Web Visibility Analyst

Spectrum; Birmingham (AL); Vor Ort; USD 60.000 - 90.000; Vollzeit

Zusammenfassung

Spectrum Reach is seeking a Website Search Optimization Analyst to enhance web visibility and drive search-driven traffic. You will work with web strategy and development teams to create schemas and briefs for digital content, targeting both traditional and AI-driven search.

You will analyze data from Spectrum sites and partners to identify opportunities, trends, and gaps, while conducting keyword and technical SEO audits to prioritize improvements.

Qualifikationen

• 2-4 years of experience in SEO, search analytics, or digital marketing.
• Working knowledge of schema markup, structured data, and technical SEO fundamentals (HTML, site architecture, crawlability).
• Familiarity with AI-driven search and how large language models surface and cite web content.
• Proficiency with SEO and analytics tools such as Google Analytics, Search Console, Semrush, or similar platforms.
• Strong analytical skills, with the ability to interpret data and turn it into actionable insights.
• Excellent written and verbal communication skills, and the ability to collaborate across strategy, development, and content teams.

Aufgaben

• Partner with strategy and development teams to build strategies that increase web visibility and search-driven traffic.
• Develop and implement structured data and schema markup for discoverability by search engines and AI-driven tools.
• Create detailed content briefs to guide production of optimized digital content.
• Analyze data from Spectrum websites and partners to identify search opportunities and trends.
• Monitor and report on key search metrics and translate findings into actionable recommendations.

Kenntnisse

SEO

Analytics

Digital marketing

Communication

Team collaboration

Ausbildung

Bachelor's degree

Tools

Google Analytics

Search Console

Semrush

Jobbeschreibung

Spectrum Reach is seeking a Website Search Optimization Analyst to enhance web visibility and drive search-driven traffic. You will work with web strategy and development teams to create schemas and briefs for digital content, targeting both traditional and AI-driven search.

You will analyze data from Spectrum sites and partners to identify opportunities, trends, and gaps, while conducting keyword and technical SEO audits to prioritize improvements.