AI‑Driven Marketing Tech Manager, Events & Sponsorships

Amazon Web Services (AWS); New York (NY); On-site; USD 130,000 - 185,000; Full time

Job summary

Amazon Web Services, Inc. is seeking a Marketing Technology Manager, Global Marketing Programs to partner with the Events, Sports, and Sponsorship teams. You will shape the ESS tooling roadmap, embed with sub‑teams, and deliver scalable automation and AI‑enabled solutions that drive efficient field enablement.

The role blends technical acumen with stakeholder management to translate business needs into practical, extensible platforms and processes across marketing operations.

Qualifications

• 6+ years of professional non‑internship marketing experience.
• 7+ years developing and managing acquisition marketing or channel programs experience.
• Experience using data and metrics to drive improvements.
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
• Experience building, executing and scaling cross‑functional marketing programs.
• Experience developing and executing campaigns across a multitude of timezones and languages.

Responsibilities

• Create and own the technology tooling roadmap for the ESS organization, focusing on efficiency, scale, and evaluation of buy vs. build trade‑offs with an AI‑first approach.
• Optimize marketing technology tools based on ESS’ needs including Airtable, Amazon S3, Asana, Workfront, Quick, SharePoint, Highspot, DAM/MAM, Box,— building SOPs, managing access requests, configuring automations, and driving workflow optimization
• Own continued tooling and workflow evaluations; develop and introduce new workflows to enhance team productivity
• Embed directly with ESS sub‑teams (Events, Sports, Sponsorships) through rotational assignments, office hours, and on‑demand sprints — observing workflows, surfacing automation opportunities, and delivering hands‑on technical enablement
• Serve as the technical bridge between ESS teams and centralized Marketing Technology partners, translating business needs into technical requirements and advocating for scalable, extensible solutions
• Build bespoke internal tools, agents, and skills tailored to specific team workflows that would not otherwise be prioritized on a central roadmap (e.g., Airtable automations, QuickSight dashboards, custom integrations)
• Champion technical self‑service by training non‑technical team members on low‑code platforms, AI assistants, and internal tooling

Skills

Marketing program management

Data-driven decision making

Cross-functional collaboration

Global program coordination

Campaign planning

Stakeholder management

Tools

Airtable

Amazon S3

Asana

Workfront

SharePoint

Highspot

DAM/MAM

Box

QuickSight

Job description

Amazon Web Services, Inc. is seeking a Marketing Technology Manager, Global Marketing Programs to partner with the Events, Sports, and Sponsorship teams. You will shape the ESS tooling roadmap, embed with sub‑teams, and deliver scalable automation and AI‑enabled solutions that drive efficient field enablement.

The role blends technical acumen with stakeholder management to translate business needs into practical, extensible platforms and processes across marketing operations.