AI-Driven Marketing Strategy & Operations Lead

Sia

New York (NY)

Hybrid

USD 136,000 - 142,000

Full time

14 days+

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Benefits offered by this job

401(k) with company match

Paid parental leave

Generous PTO & holidays

Job summary

Sia is a next-generation, global management consulting group with NYC-based Marketing Advisory. The role focuses on turning strategy into executable operating plans, building scalable models, and leading cross-functional teams to accelerate AI-enabled marketing transformations for enterprise tech clients.

You’ll own multi-workstream programs, design dashboards, track OKRs/KPIs, and partner with senior leaders to ensure delivery quality and growth.

Qualifications

Marketing operations, program management, or strategy roles in a consulting, agency, or technology environment.
Must be fluent in AI, with proven success embedding AI-enabled insights into workflows and driving measurable improvements
Demonstrated experience leading complex initiatives with cross-functional stakeholders
Experience supporting client delivery and business development through scoping, planning, or proposal development
Strong written and verbal communication skills with attention to clarity and structure
Highly organized and detail-oriented, with the ability to manage overlapping priorities
Analytical and systems-minded, with a proactive approach to process improvement
Fluent in building tables, slide decks, dashboards, and operational tools
Comfortable operating autonomously while partnering closely with senior leaders
Bachelor’s or master’s degree

Responsibilities

Translate leadership priorities into integrated operating plans, timelines, and success metrics.
Own complex, multi-workstream initiatives from planning through execution, navigating through ambiguous scenarios.
Develop scopes, timelines, resourcing models, and delivery plans for new and expanded work.
Ensure alignment between strategy, execution, and delivery across marketing initiatives.
Design, implement, and evolve scalable operating models, workflows, and reporting frameworks.
Build and maintain dashboards, trackers, templates, and documentation to support decision-making.
Own performance tracking across initiatives, including OKRs, KPIs, and marketing success metrics.
Identify systemic gaps or inefficiencies and drive process improvements.
Lead the adoption and responsible use of AI across strategy, operations, and decision-making.
Identify high-impact AI use cases and embed AI-enabled insights into core workflows.
Drive measurable improvements in efficiency, quality, or performance through AI-enabled solutions.
Lead cross-functional collaboration across marketing, creative, analytics, and delivery teams.
Provide guidance, coaching, and oversight to Associate Managers and project contributors.
Set clear expectations and ensure consistent, high-quality execution across workstreams.
Serve as a senior operational partner on complex or high-visibility client initiatives.
Ensure operational clarity, strong delivery, and stakeholder alignment for client work.
Support business development by shaping operational approaches for pitches and proposals.
Partner with leadership to ensure operational readiness for client growth and new engagements.