AI-Driven Marketing Analytics & Automation Scientist II

Expedia, Inc.; Seattle, Northern (WA, KY); Hybrid; USD 112,000 - 157,000; Full time

Benefits offered by this job

Medical benefits

Dental & Vision

Paid time off

Employee Assistance Program

Wellness & travel reimbursement

Travel discounts

IATAN membership

Job summary

Expedia Group is seeking an innovative Data Scientist to transform how we understand and optimize organic search performance across SEO and AEO. You will design and maintain an automation and AI layer powering performance intelligence for Expedia Group's brands, including Expedia, Hotels.com, and Vrbo.

This role sits at the intersection of analytics, automation, and AI, partnering with marketing analysts to translate business questions into automated workflows using tools like Claude, GPT, SQL,

Qualifications

• 2+ years in an analytical role (marketing analytics, data science, BI, or related)
• Bachelor's or Master's with analytical focus or equivalent experience
• Experience translating complex business problems into repeatable analytical solutions
• Experience with marketing analytics platforms and datasets; SEO/AEO knowledge is a plus

Responsibilities

• Design, build, and maintain automation and AI layer for recurring performance workflows
• Develop agent-assisted analytical workflows to accelerate root-cause diagnosis
• Translate business questions into reusable automated frameworks with feedback loops
• Create automated commentary, visualizations, and structured insights
• Support performance deep dives with rapid data exploration and diagnostic workflows
• Refine prompts, agent logic, and outputs based on stakeholder feedback and KPI changes

Skills

Analytical mindset

SQL

Python

Communication

Cross-functional collaboration

Self-directed learner

Education

Bachelor's or Master's in Computer Science / Data Science / Mathematics / Economics / Statistics

Tools

Tableau

Google Analytics

Adobe Analytics

Job description

Expedia Group is seeking an innovative Data Scientist to transform how we understand and optimize organic search performance across SEO and AEO. You will design and maintain an automation and AI layer powering performance intelligence for Expedia Group's brands, including Expedia, Hotels.com, and Vrbo.

This role sits at the intersection of analytics, automation, and AI, partnering with marketing analysts to translate business questions into automated workflows using tools like Claude, GPT, SQL,