AI-Driven Integrated Marketing Analyst (Hybrid)

Matter Communications Limited; Providence (RI); Hybrid; USD 55,000 - 65,000; Full time

Benefits offered by this job

Monthly events

Paid time off

Health insurance

Volunteer time

401K program

Job summary

Matter Communications Limited is seeking an Integrated Marketing Analyst to join our Integrated Media team and work on end-to-end campaigns for B2B and B2C clients. The role involves building and maintaining dashboards to monitor campaign and website performance in a hybrid setting (in-office Mon-Thurs across multiple offices).

You will partner with cross-functional teams to translate data into actionable insights, optimize measurement strategies, and use AI tools like Claude to accelerate

Qualifications

• 1-3+ years of analytics or digital marketing experience.
• Bachelor’s degree or equivalent relevant business experience.
• Experience with visualization tools like Tableau, Data Studio, or PowerBI preferred.
• Early adopter of AI technology, and proven track record of improving efficiencies. Experience implementing Claude for analytics preferred.
• Fundamental understanding of the principles of marketing and paid media measurement. B2B experience a plus

Responsibilities

• Build and maintain reporting dashboards for campaign and website performance.
• Communicate data findings and recommendations to internal and external stakeholders.
• Consult with cross-functional teams to develop and implement measurement strategies.
• Participate in weekly team status and provide regular updates on analytics project tracking.
• Leverage AI technology to streamline workflows, expedite analysis, and scale deliverables.
• Develop and refine skills in Claude to automate and uplevel client reporting.
• Collaborate with media counterparts to assure quality and consistency of campaign elements.
• Oversee the trafficking, tagging, and delivery of digital media campaigns across a variety of channels and platforms.

Skills

Analytics

Digital marketing

Agency experience

Education

Bachelor's degree

Tools

Tableau

Data Studio

PowerBI

Google Analytics

Tag Manager

Meta Ads

LinkedIn Ads

Campaign Manager 360

Job description

Matter Communications Limited is seeking an Integrated Marketing Analyst to join our Integrated Media team and work on end-to-end campaigns for B2B and B2C clients. The role involves building and maintaining dashboards to monitor campaign and website performance in a hybrid setting (in-office Mon-Thurs across multiple offices).

You will partner with cross-functional teams to translate data into actionable insights, optimize measurement strategies, and use AI tools like Claude to accelerate