Integrated Marketing Analyst

Matter Communications Limited; Denver (CO); Hybrid; USD 55,000 - 65,000; Full time

Benefits offered by this job

PTO and sick time

Winter break

Health, dental, vision plans

401K program

Volunteer time

Wellness program

Employee referral bonus

Job summary

Matter Communications Limited is seeking an Integrated Marketing Analyst to support the Integrated Media team in delivering end-to-end campaigns for B2B and B2C clients. You will build dashboards, analyze data, and collaborate across departments to improve measurement and reporting.

The role emphasizes hybrid work with in-office days and a focus on leveraging AI tools like Claude to enhance efficiency and reporting accuracy.

Qualifications

• 1–3+ years analytics or digital marketing experience; agency experience is a plus.
• Bachelor’s degree or equivalent business experience.
• Experience with visualization tools Tableau, Data Studio or PowerBI.
• Experience with GA, Tag Manager, Meta/LinkedIn Ads and Campaign Manager 360 is a plus.
• Early adopter of AI technology with Claude experience preferred.

Responsibilities

• Build and maintain dashboards for campaign and website performance.
• Communicate data findings and recommendations to stakeholders.
• Collaborate with teams to develop measurement strategies.
• Provide weekly updates on analytics projects and tracking.
• Leverage AI to streamline workflows and scale reporting.
• Develop client reporting using Claude and related tools.
• Coordinate with media teams to ensure campaign quality and consistency.
• Oversee trafficking and delivery of digital campaigns across channels.

Skills

Analytics

Digital marketing

Data visualization

AI adoption

Cross-team collaboration

Education

Bachelor’s degree

Tools

Tableau

Data Studio

PowerBI

Google Analytics

Tag Manager

Meta Ads

LinkedIn Ads

Campaign Manager 360

Claude

Job description

Boston, MA; Newburyport, MA; Providence, RI; Denver, CO

Hybrid: In office Mon-Thurs

Matter is an independent, thriving brand elevation agency, unifying PR and integrated marketing to develop and execute strategic campaigns that inspire action and build value through measurable results. From fast growth startups to established organizations, we work with clients across diverse industries — immersing ourselves in our clients’ worlds to help them reach their goals and elevate their brands.

As we’ve grown, we’ve maintained focus on building and nurturing a team-oriented and creative environment because we know that when we tap into our collective brainpower we come up with inspired solutions for our clients and because it makes for a happy place to work. We work with people we like and can learn from, making our jobs a positive aspect of a balanced life. At Matter, we prioritize employee diversity, equity and inclusion and value everyone’s unique story. We’re proud of the many awards that we’ve garnered as a Top Place to Work and as a Top Agency in the US, but we’re equally as proud of the many organizations that we’ve helped through our agency-wide volunteer initiative. If you’re the kind of professional that takes their work seriously, but also doesn’t take themselves too seriously, this could be the place to grow your career.

We are currently looking for a motivated and results-focused Integrated Marketing Analyst to join our Integrated Media team, working with clients across the agency. This individual will play a key supporting role in multiple areas, building and managing campaigns end-to-end across platforms for B2B and B2C clients.

Here’s a mix of what you’ll be doing day to day

• Buildand maintain reporting dashboards forcampaign/websiteperformancemonitoring
• Communicatedata findingsandrecommendationsfor optimizationwith internal/external stakeholders
• Consult with cross-functional teams todevelop and implement measurement strategies
• Participate in weekly team status and provide regular updates on analytics project tracking
• Leverage AI technology to streamline workflows, expedite analysis, and scale deliverables
• Develop and refine skills in Claude to automate and uplevel client reporting
• Collaborate with media counterparts to assure quality and consistency of campaign elements
• Oversee the trafficking, tagging, and delivery of digitalmediacampaignsacrossavarietyofchannels andplatforms. Identifyareas of opportunity forefficiencies in the trafficking and reporting processes

Along with creativity, drive and self-motivation, your previous experience and attributes will include:

• 1-3+years ofanalytics ordigitalmarketing experience;agency experience is a plus
• Bachelor’s degree or equivalent relevant business experience
• Experience with visualization tools like Tableau, Data Studio, or PowerBI preferred. Experience with tools like Google Analytics,Tag Manager,Meta Ads, LinkedIn Ads, Campaign Manager 360 a plus
• Early adopter of AI technology, and proven track record of improving efficiencies. Experience implementing Claude for analytics preferred.
• Fundamental understanding of the principles of marketing and paid media measurement. B2B experience a plus

Why Matter? A healthy culture requires healthy, happy people. That’s why Matter goes above and beyond to provide exceptional benefits, fun bonuses, and culture perks to our workforce. These include:

• Exceptional company culture, monthly FUN events in all offices, happy hours, and surprise rewards throughout the year.
• A comprehensive time-off plan that includes PTO, sick time, a yearly winter break, birthdays off, short Fridays EVERY week, and other out of office time to support work/life balance.
• Competitive salaries, and lots of room for long-term growth and development
• Top notch health, dental, and vision plans
• Extensive and ever-growing programs for diversity, equity and inclusion, plus a variety of specialized employee resource groups, diversity focused events and initiatives, and more.
• Paid volunteer time through our Helping Hands program.
• Matter Wellness program, featuring extracurricular activities and interoffice competitions
• Employee referral program (get a $$ bonus for each referral we hire)
• Lots of other stellar benefits like a 401K program, pet insurance, FSA and Dependent care plans, paid parental leave, and so much more.

The compensation range for this role is $55,000-$65,000 annually.

Matter provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Matter also participates in the E-Verify program.