AI-Driven In‑App Marketing Program Lead

Sia Experience; San Francisco (CA); Hybrid; USD 130,000 - 135,000; Full time

Benefits offered by this job

Annual performance bonus

Health/dental/vision insurers

401(k) with company match

Job summary

Sia Experience is seeking a Program Manager to lead a high-volume in-app editorial and marketing program across consumer apps. You will coordinate content delivery from intake to go-live, ensuring assets reach placements on time.

This role requires strong organization, hands-on follow-through, and a track record of managing multiple concurrent tasks within a collaborative, AI-enhanced environment. You'll build reliable tracking systems, run operating cadences, and align creative, product

Qualifications

• 4–8 years in program or project management, marketing operations, content operations, trafficking, or campaign operations.
• Experience delivering content or campaigns inside consumer apps across multiple placements.
• Ability to manage high-volume concurrent work with clear ownership and tracking.
• Hands-on with content delivery systems, asset handoff, QA, approvals, and publishing.
• Experience with cross-functional partners to meet deadlines without direct authority.

Responsibilities

• Own delivery process for in-app editorial content and marketing placements across app surfaces.
• Build and maintain a source of truth for intake, calendars, assets, owners, reviews, and launches.
• Translate requests into briefs, timelines, and responsibilities; resolve ambiguities quickly.
• Coordinate development and trafficking from handoff to setup, QA, approvals, and go-live.
• Run status meetings and follow-ups to keep teams accountable across functions.
• Anticipate dependencies and risks; communicate scope/timing changes to stakeholders.
• Move work forward by clarifying briefs, consolidating feedback, and updating trackers.
• Adapt communication to partners; turn sessions into decisions and next steps.
• Identify bottlenecks and improve processes with templates and automation.
• Use AI to improve intake triage, tracker updates, status reporting, and follow-ups.

Skills

Program management

Marketing operations

Content operations

Campaign operations

Cross-functional coordination

Tracking systems

AI-assisted workflows

Tools

Asana

Airtable

Smartsheet

Jira

Job description

Sia Experience is seeking a Program Manager to lead a high-volume in-app editorial and marketing program across consumer apps. You will coordinate content delivery from intake to go-live, ensuring assets reach placements on time.

This role requires strong organization, hands-on follow-through, and a track record of managing multiple concurrent tasks within a collaborative, AI-enhanced environment. You'll build reliable tracking systems, run operating cadences, and align creative, product