AI-Driven Enterprise Marketing Lead

Meta; New York (NY); On-site; USD 182,000 - 252,000; Full time

Job summary

Meta seeks an experienced Enterprise Marketing Lead to drive marketing for Meta Enterprise Platform, including Meta Business Agent, WhatsApp, and Muse Model API. The role demands a strategic leader with a track record of executing comprehensive marketing strategies, building teams, and delivering measurable business impact.

The ideal candidate combines B2B software marketing expertise with experience leveraging AI and messaging technologies to transform business outcomes, guiding campaigns from

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• 12+ years of experience in enterprise marketing, with a focus on B2B software, SaaS, or technology solutions.
• 4+ years in a leadership role, managing and developing teams.
• Experience developing and executing successful enterprise marketing strategies that have driven significant business growth.
• Understanding of enterprise sales cycles and the unique challenges of marketing to large organizations.
• Experience integrating AI tools into GTM workflows to drive measurable impact.

Responsibilities

• Develop and execute enterprise marketing strategy: Define overarching marketing strategy for Meta's enterprise AI solutions, aligning with product roadmaps and sales objectives.
• Lead and mentor a high-performing marketing team: Recruit, develop, and manage a team of enterprise marketers.
• Drive marketing initiatives across the funnel: Manage integrated marketing campaigns, including content marketing, demand generation, product launches, events, and sales enablement materials.
• Collaborate cross-functionally: Work with product, sales, partnerships, and comms teams for consistent messaging and go-to-market strategies.
• Market intelligence and thought leadership: Stay abreast of industry trends and position Meta as a thought leader in enterprise AI and communication.

Skills

Leadership

Strategic marketing

AI tools integration

Communication

Analytics

Cross-functional collaboration

Education

Bachelor's degree in Marketing or Business

MBA (Preferred)

Job description

Meta seeks an experienced Enterprise Marketing Lead to drive marketing for Meta Enterprise Platform, including Meta Business Agent, WhatsApp, and Muse Model API. The role demands a strategic leader with a track record of executing comprehensive marketing strategies, building teams, and delivering measurable business impact.

The ideal candidate combines B2B software marketing expertise with experience leveraging AI and messaging technologies to transform business outcomes, guiding campaigns from