AI-Driven Content Operations Engineer

CarGurus LLC; Boston (MA); Hybrid; USD 64,000 - 81,000; Full time

Benefits offered by this job

Daily free lunch

New car discount

Meditation apps

Fitness apps

Commuting cost coverage

Equity for all employees

Job summary

CarGurus is seeking a Content Engineer to operate and improve the systems and workflows powering our content. You will manage structured content in our headless CMS and related databases, coordinate multiple workflows for producing and updating content, and ensure outputs are accurate, on-brand, and search-friendly.

Work closely with editors, SEO partners, engineers, analysts, and other stakeholders to turn content requirements into repeatable processes, using AirOps and LLM-based workflows to

Qualifications

• Experience in editorial operations, content operations, content management, publishing, SEO content, digital production, or a related field.
• Strong technical fluency and the ability to learn unfamiliar systems quickly.
• Experience managing structured content, databases, spreadsheets, CMS platforms, workflow tools, or production queues.
• A careful, methodical approach to data quality, content QA, and troubleshooting.

Responsibilities

• Manage and maintain a structured database of content, including records, fields, statuses, metadata, templates, relationships, and update schedules.
• Operate day-to-day publishing and refresh workflows across multiple content types, markets, and production queues.
• Coordinate work from intake through review, revision, approval, publishing, and post-publication quality checks.
• Configure and maintain Contentful models, entries, templates, and workflow states within established standards.
• Use AirOps, LLM tools, and related AI-assisted workflows to support content creation, enrichment, updating, and quality control.
• Review generated or data-informed content for accuracy, completeness, clarity, consistency, brand voice, and usefulness to car shoppers.
• Monitor workflow output and investigate issues such as missing data, incorrect formatting, duplicate records, broken links, stale content, or failed production steps.
• Track answer-engine optimization (AEO) performance and citation visibility across AI and LLM search experiences; monitor where and how CarGurus content is cited, and use citation data to improve briefs, content structure, internal linking, prompts, and workflow outputs.
• Partner with editors and SEO stakeholders to translate briefs, content standards, and search intent into clear workflow requirements.
• Maintain production trackers, documentation, QA checklists, and process guides so that work is visible, repeatable, and easy for others to follow.
• Identify recurring friction or quality issues and recommend practical improvements to templates, prompts, validations, queue design, and operating procedures.
• Support testing of new content formats, data sources, and workflow changes; document results and help determine whether successful approaches should be expanded.

Skills

Editorial operations

Content management

CMS platforms

SEO content

Data quality

Tools

Contentful

AirOps

LLM tools

Job description

CarGurus is seeking a Content Engineer to operate and improve the systems and workflows powering our content. You will manage structured content in our headless CMS and related databases, coordinate multiple workflows for producing and updating content, and ensure outputs are accurate, on-brand, and search-friendly.

Work closely with editors, SEO partners, engineers, analysts, and other stakeholders to turn content requirements into repeatable processes, using AirOps and LLM-based workflows to