AI Developer Marketing Manager (Hybrid, SF)

OpenAI; San Francisco (CA); Hybrid; USD 287,000 - 318,000; Full time

Job summary

OpenAI in San Francisco seeks an Integrated Marketing Manager for Developers to shape how OpenAI communicates with developers, founders, startups, and engineering teams. You will partner with Product, Product Marketing, Developer Relations, Research, Brand, and Creative to translate audience insight into useful, credible campaigns.

This hybrid role requires strong judgment and broad marketing experience to manage campaigns across product launches and events, shaping positioning, storytelling,

Qualifications

• 10+ years of experience in developer marketing, integrated brand marketing, or related technology marketing roles.
• Ability to translate technical ideas into campaigns that resonate with developers, founders, startups, and engineers.
• Experience selecting and managing agencies, shaping briefs, and delivering distinctive integrated work.

Responsibilities

• Support marketing strategies for developers, founders, startups, and engineering teams building with OpenAI, based on how technical audiences discover tools, evaluate them, and decide what to use.
• Partner with creative, media, and production agencies to develop briefs, evaluate concepts, improve the work, and bring campaigns to market.
• Establish agency relationships, campaign budgets, media planning, and paid media investments.
• Manage integrated campaigns across product launches, developer events, startup initiatives, community programs, and other opportunities to reach builders.
• Help shape campaign positioning, creative concepts, storytelling, and channel strategy. Bring your own judgment to the work and push for ideas that will actually resonate with developers.
• Identify compelling developers, founders, and companies building with OpenAI and find thoughtful ways to tell their stories.
• Measure what's working across awareness, engagement, consideration, product adoption, and relevant business outcomes, then use those insights to improve future campaigns.

Skills

Developer marketing

Integrated brand marketing

Agency management

Campaign measurement

Job description

OpenAI in San Francisco seeks an Integrated Marketing Manager for Developers to shape how OpenAI communicates with developers, founders, startups, and engineering teams. You will partner with Product, Product Marketing, Developer Relations, Research, Brand, and Creative to translate audience insight into useful, credible campaigns.

This hybrid role requires strong judgment and broad marketing experience to manage campaigns across product launches and events, shaping positioning, storytelling,