AI Content & Voice Strategy Lead

apply; Roseland (NJ); On-site; USD 120,000 - 180,000; Full time

Job summary

ADP in Roseland, NJ, is seeking a Senior Lead AI Content Strategist who blends expert writing with strategic voice governance for a next-generation AI-driven HCM product. You’ll craft UI copy, in-product guidance, and AI prompts, while defining standards and leading governance across teams.

You’ll audit existing content, build a living voice specification, and partner with ML, engineering, UX, product, and marketing to raise content quality. Strong leadership required.

Qualifications

• Bachelor's degree or equivalent professional experience.
• 10+ years of content writing across UX, copywriting, technical and narrative writing.
• Experience defining or contributing to a product voice and tone standard.
• Experience writing for conversational or AI-powered products (chat interfaces, LLM flows).
• Experience partnering with ML or engineering teams on AI output quality.
• Strong communicator and advocate for content quality.
• Thrives in ambiguous, early-stage environments.
• Bonus: experience writing sales/marketing or purchase-flow content.
• Bonus: regulated domains (payroll, HR, fintech, healthcare).

Responsibilities

• Audit and inventory the product's existing content: UI copy, conversation scripts, error messages, onboarding flows, FAQ content, and AI-generated outputs.
• Develop a comprehensive content style guide: voice, tone, vocabulary, grammar and syntax with examples.
• Define a precise voice specification for the AI system and translate principles into rules for ML.
• Write and own content across the product day-to-day: UI labels, microcopy, flows, guidance, notifications, onboarding, and purchase content.
• Establish and maintain content governance: review/approval processes, content debt tracking, scalability.
• Partner cross-functionally with UX, product, engineering, ML, UXR; collaborate with marketing for external domains.
• Raise the quality and execution bar: content critiques, pattern documentation, QA, upstream content design in SDLC.

Skills

UX writing

Copywriting

Technical writing

Narrative writing

Strong communicator

Education

Bachelor's degree or equivalent professional experience

Tools

GenAI tooling

Job description

ADP in Roseland, NJ, is seeking a Senior Lead AI Content Strategist who blends expert writing with strategic voice governance for a next-generation AI-driven HCM product. You’ll craft UI copy, in-product guidance, and AI prompts, while defining standards and leading governance across teams.

You’ll audit existing content, build a living voice specification, and partner with ML, engineering, UX, product, and marketing to raise content quality. Strong leadership required.