Affiliate Manager

Third; Los Angeles (CA); Remote; USD 60,000 - 110,000; Full time

Job summary

Third is seeking an Affiliate Manager to own the affiliate program development and optimization for a key enterprise brand. You will lead recruitment, activation, and ongoing performance improvements across TikTok, Whatnot, Meta, and other platforms, driving measurable GMV growth.

Reporting to the Director of Affiliate Strategy, you’ll shape the ecosystem, manage creator communications, and deliver data-driven recommendations.

Qualifications

• Minimum 1–2 years in affiliate marketing or influencer partnerships.
• Experience managing social affiliate programs directly.
• Knowledge of TikTok Shop affiliates and incentives.
• Hands-on experience with Cruva or similar creator outreach tools.
• Analytical mindset to turn performance data into strategic action.
• Excellent communication, relationship-building, and presentation skills.

Responsibilities

• Own affiliate strategy for a key enterprise client.
• Build programs aligned with client goals and budget to drive GMV growth.
• Create an ecosystem focused on long-term partnerships, not one-time transactions.
• Continuously test, measure, and optimize performance.

Skills

Affiliate marketing

Creator partnerships

Influencer marketing

Social commerce

Analytics

Communication

Tools

Cruva

TikTok Shop

Job description

Affiliate Manager

About third

Third is a modern-commerce growth company helping brands turn new and emerging platforms into real sales channels. Our integrated acquisition strategy connects best-in-class teams across TikTok, Whatnot, Meta, Snap, and beyond - eliminating the need to stitch together multiple partners.

Third blends deep niche expertise with modern execution to launch,operate, and scale commerce on new platforms, transforming culture, creators, and content into real product sales.

The Role

We’re looking for an Affiliate Manager to support Third’s affiliate strategy for a key enterprise brand. Reporting to the Director of Affiliate Strategy, you’ll sit at the center of creator partnerships, commerce strategy, platform expertise, and operational execution. This role supports strategy development and owns the execution and optimization of our affiliate program, driving measurable GMV growth for this client.

You’ll help to define how the affiliate program is structured end to end, from recruitment and activation through engagement, retention, and ongoing performance optimization, ensuring the affiliate program consistently performs at a high standard aligned with the client’s goals.

At its core, this role is about building systems where everyone wins — the brand, the affiliate, and the platform — and making that model work at scale.

What You’ll Do

Shape the Affiliate Ecosystem

• Own affiliate strategy for a key enterprise client.
• Build programs aligned with this client’s goals and budget that drive measurable GMV growth.
• Create an ecosystem built around long-term partnership, not one-time transactions.
• Continuously test, measure, and optimize performance to improve results over time.

Activate the Network

• Build and maintain a best-in-class affiliate community that attracts high-performing creators and sellers. Manage affiliate activation, engagement and retention.
• Manage creator / affiliate communications, providing strong creator campaign briefs, content direction and performance insights.
• Develop affiliate incentives and resources.
• Monitor brand competitor activities across TikTok and identify new opportunities that create a competitive advantage.

Measure What Matters

• Leverage Cruva and other tools for sourcing, outreach, management, and reporting.
• Analyze data and metrics, using dashboards, KPIs, and reporting frameworks to assess affiliate impact and overall campaign performance.
• Use data to identify growth opportunities and opportunities to improve program effectiveness.
• Turn those data insights into actionable recommendations for client and internal teams.

Advise and Influence

• Serve as a strategic advisor to clients on affiliate commerce opportunities and growth strategies.
• Present performance insights, recommendations, and program roadmaps to stakeholders.
• Build trust through expertise, communication, and measurable results.
• Collaborate with marketing and content teams and across other business functions.

What We’re Looking For

• Minimum of 1-2 years experience in affiliate marketing, creator partnerships, influencer marketing, social commerce, or related fields.
• At least 1 year of experience managing social affiliate programs directly.
• TikTok Shop Affiliate Center expertise. Solid understanding of TikTok Shop affiliates and creator ecosystems, and TTS core functionality and capabilities.
• Knowledge of TikTok Shop incentives for sellers, creators and TSPs.
• Hands-on experience with Cruva or similar creator outreach tools.
• Analytical mindset, able to turn performance data into strategic action.
• Excellent communication, relationship-building, and presentation skills.
• Experience working with consumer brands, retailers, agencies, or commerce-focused organizations is preferred.

Who You Are

You think in systems, not silos.

You understand what drives performance across creators, platforms, and brands.

You care about outcomes and how they’re achieved.

You’re highly collaborative, low ego, and accountable for results.

You move quickly and improve things as you go.

You balance strategy with execution.

Why This Role Matters

The way brands grow is shifting quickly, with affiliate ecosystems now at the center.

The brands that win won't simply have the largest affiliate programs.

They'll have the strongest ecosystems.

This role will support a single enterprise brand, recruiting creators, activating affiliates, and turning influence into measurable revenue growth for this client.

Success here won't just impact our clients.

It will help establish Third as a category leader in affiliate-driven commerce.

Location

U.S.-based | Remote