Job Summary
Under occasional supervision, Admissions Counselors are responsible for recruiting and enrollment of diverse student populations, including but not limited to ethnic, cultural, social, and environments. The Admissions Counselor engages in the following duties: Recruits and assists in enrolling talented, highly qualified students from diverse backgrounds; Cultivates strategic partnerships with secondary school students, guidance counselors, educators, and alumni that enable the University to meet its admissions goals; Communicates and promotes the University’s educational programs to student prospects through secondary school visits, college fairs, personal interviews and individual recruiting. The Admissions Counselor reports to the Director of Admissions.
Essential Duties and Responsibilities
- Represents the University and its image with the utmost integrity, responsibility, and accountability.
- Assists in implementing the University’s enrollment management plan by fostering relationships and building partnerships that engage specific internal and external constituents.
- Coordinates one or more significant business functions within the Office of Admissions, including, but not limited to direct mail campaigns, campus tours, outreach, social media, international and diverse student recruitment, etc.
- Discusses admissions policies and procedures with prospective students; provides information regarding financial aid and scholarships.
- Plans and coordinates recruitment and orientation programs, including freshman recruitment and orientation events; give presentations to various groups.
- Promotes the University’s educational programs to student prospects through secondary school visits, community college visits, college fairs, personal interviews, individual recruiting, and live social media events.
- Conducts University tours for prospective students, parents, and high school representatives.
- Maintains communication with prospective students throughout the enrollment process.
- Reviews evaluate and processes admission applications.
- Maintains records of all travel expenses and provides timely reporting and appropriate use of travel advances or reimbursements.
- Receives reviews, prepares, and/or submits various documents such as weekly admissions reports, travel receipts, travel requisitions, expense reports, phone reports, schedules, applications, memos, correspondence, etc.
- Performs general clerical work as required, including typing reports and correspondence, copying and filing documents, processing, answering the telephone, preparing mail, etc.
- Serves on University committees as appropriate.
- Performs related duties as required.
Required Knowledge, Skills, and Abilities
- Excellent interpersonal skills (written, verbal, phone) and work ethic required.
- Must be knowledgeable and experienced in diverse student recruitment and transfer student recruitment.
- Interacts and communicates collaboratively with immediate supervisor, co-workers, other department heads and employees, faculty members, students, prospective students, parents, high school personnel, various school/community organizations, professional peers, and the general public.
Minimum Qualifications
- Requires a Bachelor’s degree supplemented by 0 to 3 years of substantive experience in admissions, recruitment, high school guidance, public relations, communications, marketing, counseling or other relevant field or an equivalent combination of education, training and experience that provides the required knowledge, skills and abilities.
- Requires frequent travel, up to 75% of the work schedule, including travel to high schools, community colleges, college fairs, recruitment events, and other locations. Must be able and willing to travel and stay overnight for extended periods as required.
- Must have reliable transportation and a valid driver’s license and be able to travel independently to recruitment sites and other University-related locations.
- Must be able to work a flexible schedule, including evenings and some weekends.
- The equivalent combination of education and related work experience may be considered.
- Candidates from diverse ethnic, cultural, and social backgrounds are encouraged to apply.
- Bilingual skills (English/Spanish or other) desirable.