AD, Experience Personalization & Optimization

Novartis; East Hanover (NJ); On-site; USD 120,000 - 150,000; Full time

Job summary

Join a leading company as an Associate Director in Experience Personalization & Optimization. You will play a vital role in delivering integrated customer experiences for Women's Cancer/RLT, focusing on personalized engagement strategies. This position is based in East Hanover, NJ, requiring occasional travel and collaboration with diverse teams.

Responsibilities

• Define and deliver personalized, targeted engagement strategies across channels.
• Collaborate with Marketing Strategists and Experience Planners to build data-informed campaigns.

Job description

AD, Experience Personalization & Optimization

Join Novartis as the Associate Director, Experience Personalization & Optimization. Reporting to the Executive Director, Integrated Experience Planner for Women's Cancer/RLT, you'll play a key role in delivering integrated, omnichannel customer experiences. You'll connect customer and channel knowledge to activate, engage, and impact twice as many patients, twice as fast. Your responsibilities include defining and delivering personalized, targeted engagement strategies across channels, collaborating with Marketing Strategists, Experience Planners, and diverse teams to build data-informed campaigns. This position is based in East Hanover, NJ, with occasional NYC office work and requires 5-10% travel. It does not support remote work or relocation.