A fintech company is seeking a Business Analyst for Customer Acquisition to drive data-informed decision-making in Fort Collins, Colorado. This role focuses on performance marketing analytics, customer acquisition strategies, and data reporting. Ideal candidates will have 5+ years in data analytics and be proficient with data analysis tools and marketing platforms. The compensation includes a base salary ranging from $89,500 to $127,000, performance incentives, and comprehensive benefits.
Qualifications
5+ years of experience in data analytics, preferably in performance marketing and customer acquisitions.
Strong proficiency with data analysis tools and large datasets.
Ability to leverage AI tools to enhance work quality and impact.
Responsibilities
Analyze acquisition funnel performance and monitor campaign effectiveness.
Develop insights for audience targeting and campaign optimization.
Create dashboards for acquisition KPIs and ensure data accuracy.
Skills
Analytical skills
Data analysis tools proficiency
Experience in performance marketing
Cohort analysis and segmentation
AI tools utilization
Tools
Google Ads
Meta
Attribution tools
Job description
A fintech company is seeking a Business Analyst for Customer Acquisition to drive data-informed decision-making in Fort Collins, Colorado. This role focuses on performance marketing analytics, customer acquisition strategies, and data reporting. Ideal candidates will have 5+ years in data analytics and be proficient with data analysis tools and marketing platforms. The compensation includes a base salary ranging from $89,500 to $127,000, performance incentives, and comprehensive benefits.