Account Supervisor, Consumer & Lifestyle

JONESWORKS; New York (NY); On-site; USD 60,000 - 100,000; Full time

Job summary

An innovative agency is on the lookout for a dynamic Account Supervisor to lead impactful PR campaigns in the consumer and lifestyle sector. This role requires a seasoned publicist with a deep understanding of the media landscape and the ability to drive strategic counsel. The ideal candidate will excel in managing client relationships, developing creative marketing programs, and coordinating with various partners. Join a team that values creativity and collaboration, where your expertise will significantly influence brand visibility and success in a fast-paced environment.

Qualifications

• 6+ years of PR experience with a focus on lifestyle clients and fashion.
• Strong media relations and exceptional communication skills required.

Responsibilities

• Manage press coverage and develop PR programs for consumer brands.
• Lead client strategies and oversee project management for campaigns.

Skills

Public Relations

Media Relations

Project Management

Creative Problem Solving

Communication Skills

Organizational Skills

Job description

Account Supervisor, Consumer & Lifestyle

JONESWORKS, strategy-driven communications, marketing, and management agency, is seeking a driven, creative, and highly organized Account Supervisor (Consumer & Lifestyle) in our NYC office!

The ideal candidate will be an innovative and savvy seasoned publicist with experience driving, managing, and executing impactful PR campaigns for our consumer and lifestyle clients. In addition, the candidate must have a deep understanding of the ever-changing media landscape and the ability to lead strategic counsel, internally and externally, to successfully align our client’s objectives with impactful earned media ROI.

Core Responsibilities:

• Effectively coordinate and manage press coverage to strategically position popular brands in the consumer and lifestyle space
• Develop creative and innovative, results-driven public relations and marketing programs to support client objectives, launches, activations, etc.
• Act as project manager, leading coordination with outside partners, agencies, and brands
• Spearhead ever-evolving client strategies to ensure client objectives and goals are achieved
• Oversee coordination with outside partners, agencies, and brands acting as day-to-day client contact when appropriate
• Support integrated client campaigns through a demonstrated, working knowledge of social influence, emerging digital platforms, and creative problem solving
• Act as day-to-day client contact and address client issues thoughtfully and effectively
• Management and investment of Senior Account Executives, Account Executives, and Account Coordinators with a positive and proactive attitude while giving appropriate feedback to team members and delegating account projects appropriately
• Lead daily client public relations account activities including developing and managing weekly timelines and action plans to effectively execute campaigns and client plans to ensure that all deadlines are met
• Finalize necessary media and client-facing materials
• Staff client events such as press tours, red carpets, photo and content shoots, media days, etc.
• Maintain sound judgment and discretion when handling sensitive and confidential information
• Recognize potential client complications, flag to supervisor, and provide brief S.T.A.R. analysis for remedy

Media Relations:

• Oversee execution of PR programs which may include partnerships, activations, showroom appointments, media events and desk sides
• Oversee execution of PR calendar, developing story ideas and creative pitches for targeted media
• Manage and facilitate key media placements
• Aggressively pursues new media angles and story opportunities
• Actively networks with media across consumer, lifestyle, fashion, business, and trade outlets and maintains strong relationships
• Oversees media lists with junior staff

Requirements:

• 6+ years of relevant PR experience across a variety of lifestyle clients with deep fashion expertise
• Possess solid understanding of the fashion industry, fashion trends, and pop culture
• Extremely organized, detail-oriented, and able to execute multiple projects simultaneously in a high-pressure, fast-paced environment
• Proven success in securing major media opportunities, including press coverage in fashion
• Strong media relations with consumer, lifestyle, fashion, and consumer media
• Exceptional written and verbal communication skills and demonstrated ability to communicate efficiently and effectively proven in writing, editing, and pitching skills
• Ability to take direction from Supervisor(s)
• Meets deadlines without sacrificing quality

***We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.***

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Public Relations

Industries

Public Relations and Communications Services