Account Manager, Programmatic Digital Media Data

IQVIA; Rosemont (IL); On-site; USD 73,000 - 182,600; Full time

Benefits offered by this job

Health and welfare benefits

Incentive plans and bonuses

Job summary

A global data and analytics company is seeking an experienced Technical Product Manager to enhance client relationships in the AdTech space. Responsibilities include managing client onboarding processes, driving revenue growth, and ensuring client satisfaction. The ideal candidate has a strong background in digital marketing and is adept at managing programmatic campaigns. The position offers competitive compensation and a full-time work schedule.

Qualifications

• 4-5 years in a role managing programmatic campaigns.
• Experience in digital media planning.
• Knowledge of FDA Pharma Guidelines.

Responsibilities

• Own client relationships to increase satisfaction and adoption.
• Drive revenue from client relationships.
• Assist with training junior employees.

Skills

Programmatic campaigns management

Client management

Analytical skills

Excellent communication skills

Education

BA degree in communication, marketing, account management or computer science

Tools

DSP

Campaign reporting tools

Job description

Overview

IQVIA Digital powers exceptional brand experiences, delivering innovative solutions based on a customer-first, insights-driven, and integrated omnichannel vision. We provide authenticated, privacy-enhanced data and analytics, innovative fit-for-purpose healthcare technology, and the expertise to enable an effective and adaptable marketing model that drives better quality of care and patient outcomes. IQVIA is the leading global provider of data, advanced analytics, technology solutions and clinical research services for the life sciences industry. Learn more at www.iqviadigital.com

As a member of IQVIA Digital, you will be a key contributor within a fast-growing product line at IQVIA; programmatic and social markets for IQVIA’s industry leading healthcare provider data. This role is a hands-on position that requires a good mix of technical and business knowledge with extensive client engagement. You will participate in a wide range of business activities from leading internal team and client meetings, to managing requests queues and improving processes and working with various internal teams to ensure that client deliverables are ready in a timely fashion. As a part of the Digital Enablement COE, you’ll find a fast-paced, collaborative and fun work environment where smart people apply their talents to deliver innovative products and services with the objective of ensuring customer satisfaction.

Responsibilities

• Own the overall product and deliverable relationship with assigned, high-value clients, which includes: Increasing adoption, ensuring retention, and satisfaction.
• Drive revenue from direct client relationships and/or in conjunction with their agencies
• Establish a trusted/strategic advisor relationship with each assigned client and drive continued value of our products.
• Diagnose and anticipate customer needs, craft potential solutions, establish product value with customers and follow up to ensure customer success.
• Understand client targeting needs, generate target files, load files into destination platforms and provide offline & online matches.
• Responsible for full compliance and adherence to FDA Pharma Guidelines (where applicable).
• Work with Sales and Operational teams to identify and develop upsell and “solution sales” opportunities.
• Advocate customer needs/issues across Product and Technology teams.
• Work with Product Management team to define new and existing product and reporting requirements.
• Assist with the creation of proposals, contracts, RFP responses and other documentation in an effort to drive additional revenue for our products.
• Assist with training junior employees on tools and processes.
• Be at ease working independently.
• Continue to proactively develop knowledge of the programmatic and social media landscape.

Qualifications

To perform this job successfully, an individual must thrive on passion and collaboration. The requirements listed below are representative of the knowledge, skill, and ability required.

The successful candidate should have a excellent background in AdTech, including programmatic and social marketing, client facing Technical Product Management, Technical Account Management, and previous customer experience with a track record of increasing customer satisfaction, adoption and retention.

Required Skills & Experience

• BA degree with a specialty in communication, marketing, account management or computer science
• 4-5 years in a hands-on role managing Programmatic campaigns at an agency, onboarder, Management Platform/Social Ads API Platform, or DSP
• Previous experience in the field of digital media planning (2 plus years)
• Exposure to Medical / Pharmaceutical digital marketing industry
• Expertise in overall programmatic landscape, programmatic buying (DSP) and audience segmentation (DMP).
• Demonstrated experience in display, video, social and/or DSP partners, and external data or media providers (DV 360, TTD, Media Math, LiveRamp etc.)
• Experience extracting and analyzing campaign reporting data and using this to share recommendations with internal teams
• Awareness of CAN-SPAM, CASL, CCPA, GDPR, and other regulatory standards related to marketing communication
• Time Management skills; effectively organize and prioritize, meeting all deadlines and delivering required results
• Experience creating relevant campaign documentation
• Impeccable written and verbal communication skills.
• Ability to set and deliver on priorities within a quickly evolving landscape
• Display organizational and emotional intelligence

Compensation

The potential base pay range for this role, when annualized, is $73,000.00 - $182,600.00. The actual base pay offered may vary based on a number of factors including job-related qualifications such as knowledge, skills, education, and experience; location; and/or schedule (full or part-time). Dependent on the position offered, incentive plans, bonuses, and/or other forms of compensation may be offered, in addition to a range of health and welfare and/or other benefits.

Job Details

• Seniority level: Not Applicable
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Pharmaceutical Manufacturing

Equal Opportunity

IQVIA is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other status protected by applicable law. https://jobs.iqvia.com/eoe