Account Executive - Spirits

EventLink Group; Sterling Heights (MI); On-site; USD 70,000 - 95,000; Full time

Job summary

EventLink Group is seeking an Account Executive to supervise and facilitate the day-to-day execution of assigned programs for a spirits client. The AE develops, maintains, and grows the client relationship with an emphasis on increasing revenue and profitability.

This person must gain a deep understanding of assigned clients' regional business, processes and objectives and identify efficiencies or maximize results.

Qualifications

• Bachelor's degree or equivalent in-market experience.
• 3-5+ years in adult beverage brand management and/or experiential/integrated marketing.
• 1-3 years experience managing full-time staff.

Responsibilities

• Maintain outstanding, accountable communications and relationships with clients, shared services, staff, and vendors.
• Develop, communicate, and facilitate marketing strategies/plans with measurable outcomes.
• As needed, participate in Sales and Marketing processes by identifying/proposing marketing solutions and proposals.
• Manage program execution, budgets, timelines, client communications, vendor relationships and reporting.
• Understand and monitor financial aspects of all assigned clients; assist with budgeting, invoicing and client billing.
• Prepare clear and concise call reports, meeting agendas, invoices, and project debriefs.

Skills

Microsoft Suite

Attention to detail

Problem solving

Communication skills

Project management

Education

Bachelor's Degree

Job description

The Account Executive's (AE) primary responsibility is to supervise and facilitate the day-to-day execution of assigned programs and markets for a spirits client account. The AE develops, maintains, and grows the client relationship with an emphasis on increasing revenue and profitability. This person must gain a deep understanding of assigned clients regional business, processes and objectives and be able to identify efficiencies or maximize results and understand and monitor financial aspects of assigned clients.

Responsibilities

• Maintain outstanding, accountable communications and relationships with clients, shared services, staff, and vendors
• Develop, communicate, and facilitate marketing strategies/plans and creative platforms with a focus on measurable outcomes
• As needed, participate in Sales and Marketing process by identifying/proposing marketing solutions and participating in proposals
• Manage program execution, budgets, timelines, client communications, vendor relationships and reporting
• Understand and monitor financial aspects of all assigned clients. Assist with program budgeting, negotiate costs for services, track program costs, oversee direct report spend, prepare and submit invoices and assist with client billing
• Prepare clear and concise call reports (internal and external), status meeting agendas, customer invoices, internal and external project debriefs and statistical project analysis reports as required
• Attend client meetings and facilitate status meetings as necessary
• Attend internal Production meetings, ensure Agency-shared Activation Calendar is updated and accurate on a weekly basis
• Uphold and maintain the integrity of what was sold and budgeted vs. what is being supplied and implemented
• Coordinate with shared services to maintain client contracts, proper insurance coverage and certificates, and personnel documentation
• Manage, train and mentor staff by providing clear expectations and goals, monitoring performance, providing feedback (both formal and ongoing) and coaching. Identify and coordinate development opportunities
• Assist Account Director in forecasting account development and day-to-day management of program execution

Qualifications

Education

• Bachelors Degree or equivalent in-market experience

Experience

• Project & Client Management experience required
• 3-5+ years in adult beverage brand management and/or experiential/integrated marketing
• 1-3 years experience managing full-time staff

Skills

• Proficient in all Microsoft Suite Applications
• Extremely detail oriented with ability to create, utilize, and manage organization templates, timelines, calendars, and key documents
• Ability to solve problems, multi-task and prioritize work to meet deadlines
• Exemplary communication & presentation skills; written, verbal and visual
• Flexibility, versatility, and willingness to take on a range of responsibilities and maintain effective processes

Schedule

• Ability to travel as needed (client/agency meetings, in-market trainings, in-market quality control to maintain the health of your assigned clients/programs)
• Schedule based on business needs and will vary on the season