Account Executive, RTPR

Brownstein Group; Philadelphia (Philadelphia County); Vor Ort; USD 60.000 - 80.000; Vollzeit

Benefits dieser Stelle

Competitive salary

Health benefits

Wellness programs

401(k) plus matching program

Professional development opportunities

Zusammenfassung

A leading PR agency in Philadelphia is seeking a PR Account Executive to enhance client communications and media relations. The ideal candidate will have 3-4 years of experience in public relations, a degree in communications or a related field, and a polished writing style. Responsibilities include managing multiple accounts, providing strategic advice, and developing internal and external communications. This role offers growth opportunities within a dynamic team environment.

Qualifikationen

• 3-4 years of experience in a public relations role, preferably agency.
• Demonstrated corporate communications expertise.
• Experience in media relations with B-to-B and B-to-C clients.

Aufgaben

• Support the team in day-to-day responsibilities of 4-5 accounts.
• Provide thoughtful communications counsel to the client.
• Actively communicate with clients and account team daily.

Kenntnisse

Client experience across key segments

Organized and detail-oriented

Strong writing skills

Project management skills

Critical thinking

Creative writing

Interpersonal skills

Ausbildung

Undergraduate degree in communications, public relations, journalism, or a similar major

Tools

Microsoft Office Suite

MuckRack

Sprout

Brandwatch

Meltwater

Jobbeschreibung

In a world of distrust and click bait, Red Thread PR delivers sustained relevance and authenticity to build credibility, influence perceptions and behaviors, and develop meaningful connections. An independent specialty PR agency, our roots date back to 1964 when Berny Brownstein founded Brownstein Group with a vision to bring a fresh perspective to the Philadelphia advertising scene. The legacy continues to evolve, expand, and anticipate clients' ever‑changing needs through Brownstein Group's network of nimble agencies, including PR specialty shop Red Thread PR.

Job Description

Red Thread PR is seeking a PR Account Executive to join our growing team. We are looking for an independent, self‑starter who excels in consumer and corporate communications, earned media and written communications, and account management. They must have 3‑4 years' PR agency experience with a keen focus on supporting corporate communications, executive communications and media relations across both B‑to‑B and consumer brands. Candidates must be based in the Philadelphia area and be able to work in person at our Center City office one day per week.

Secret Sauce We Need

• Client experience across key segments: Consumer, retail, banking, health‑tech.
• Thrives in a fast‑pace client environment.
• Extremely organized and detail‑oriented.
• Polished and sophisticated writing tone that can flex for writing for a variety of corporate audiences.
• Knack for consumer PR and activations.
• Passion for making complex topics simple.
• Proven account and project management skills.
• An impactful portfolio of national earned media headlines.
• Experience supporting senior leaders and executing across multiple workstreams.
• Enjoy working across 4‑5 clients at a time.
• Experience developing internal and external communications.
• Experience planning and executing paid/owned/earned/shared programs.

More Special Sauce Required to Succeed Here

• A positive mindset that sees challenges as opportunities; you are a problem‑solver!
• A disciplined communicator who is always looking to take it to the next level.
• A motivated professional with a bold vision; you are not waiting to be told the next step.
• A person with charisma on Zoom and confidence in the real room; you have a POV to share.
• Strategic account leader who can effectively communicate to any audience.

Additional Requirements

• Insatiable curiosity about what drives consumer behavior.
• Great interpersonal skills – relationship building.
• Skillful writer who can write 200 words or 2,000 words on tough topics.
• Fluent in maximizing on paid/owned/earned opportunities.
• Obsessed with culture – current trends, and where culture is heading.
• The ability to peel back the layers and go deep – critical thinking at its finest.
• Creative writing and effective presentation skills with the ability to connect with the audience.
• Influential communication skills across the board.
• Excellent organizational and project management skills.
• Team player and nurturer of healthy workplace culture.
• A self‑starter who has an entrepreneurial spirit, endless career ambition, and is resourceful.
• All‑around positive attitude and person who thrives in a fast‑action environment.
• A range of previous work and experiences that demonstrate bold, brave, and brilliant thinking and execution.
• Someone who loves media and public relations (REALLY loves it!)

Role Responsibilities

• Support the team in day‑to‑day responsibilities of 4‑5 accounts.
• Provide thoughtful, forward‑thinking communications counsel to the client and account team.
• Actively communicate with clients and account team daily; proactively address opportunities and challenges.
• Partner with the account team to manage fast‑moving projects and timelines.
• Participate in client calls with the team as well as independently and directly with the client team.
• Provide strategic input, analysis and feedback on client calls in addition to providing updates.
• Support strategic plans that reflect the client's goals and objectives and demonstrate modern tactics reflective of the brand.
• Support communications for internal and external stakeholders.
• Regularly audit clients' existing internal and external communications platforms and content; provide strategic recommendations to optimize content and channels.
• Proactively search for story opportunities and proactively pitch and place stories in national, regional and trade media.
• Monitor media daily and identify topics of interest to the team and clients.
• Conduct media outreach against strategic plan, focusing on high‑value media targets; build and maintain personal network of meaningful media relationships.
• Brief clients on anticipated topics and themes of interviews and appearances and prepare interview briefing materials and talking points.
• Create press materials including news releases, toolkits, media advisories, fact sheets, newsletters, byline articles, case studies, speeches that reflect the client's brand and key messages.
• Coordinate award submissions and speaking opportunities.
• Deliver executional excellence across all PR tactics, including but not limited to: regional and national media relations, event planning and management, community relations, content development, internal comms, message development, speaking engagements, other outreach.
• Manage timelines and deliverables for assigned workstreams.
• Manage reporting and merchandising of client work, communicate results to clients regularly.
• Keep abreast of PR industry trends, best practices, new media and evolving technologies and tactics, and educate the account team.
• Stay current and gain proficiency on new software platforms that impact the practice of PR.
• Stay current and add to personal understanding of issues, processes, terms, products, and regulations specific to client's industry. Master complex issues that impact client business and industry.

Qualifications

• 3‑4 years of experience in a public relations role – agency or in‑house/client‑side PR experience.
• Undergraduate degree in communications, public relations, journalism, or a similar major.
• Demonstrated corporate communications expertise.
• Demonstrated expertise across:
• Media relations
• Community relations
• Internal and external communications
• Demonstrated media relations expertise featuring B‑to‑B and B‑to‑C clients.
• Experience working with insurance, healthcare, and/or building trades.
• Experience planning and executing PESO communications plans.
• Experience working on an integrated agency team or association‑related experience is a plus.
• Experience collaborating closely with the client team is a plus.
• Proficiency in Microsoft Office suite and media‑monitoring tools such as MuckRack, Sprout, Brandwatch, Meltwater.

Benefits

• An opportunity to collaborate and create with some of the smartest, coolest, and most interesting people in the industry.
• Frequent professional development opportunities.
• A competitive salary.
• Health benefits.
• Wellness programs.
• 401(k) plus matching program.

Brownstein is committed to cultivating a culture of inclusion and authenticity.

Thesum of our collective individual life experiences, uniqueness, knowledge, creativity, self‑expression and talent that our employees bring to their work represents not only a major part of our culture, but our work and Brownstein's success as well.

Brownstein is an equal opportunity employer. When bringing people into our team, we welcome the unique perspectives they bring related to their experience, culture, education, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran's status, color, religion, ableness, sexual orientation, and beliefs. We believe in the strength of our people and the power in diversity.

We're always working on being more inclusive and there will always be more work to do, so please come and join us.