Account Executive, Group Sales - River Cats & Athletics

Sacramento River Cats; Peethill (CA); On-site; USD 49,594,000 - 66,125,000; Full time

Benefits offered by this job

Comprehensive Medical, Dental, and Vis

Employer 401K match

Paid Time Off and Parental Leave

Home game tickets and team store perks

Job summary

The Sacramento River Cats are seeking an Account Executive, Group Sales to generate new business and grow existing relationships by selling group tickets and hospitality packages at Sutter Health Park in West Sacramento.

You will build partnerships with schools, youth leagues, and local organizations, delivering memorable group experiences and top-tier service while contributing to the River Cats’ mission of entertainment excellence.

Qualifications

• Bachelor’s degree in Business, Marketing, Communications, or related field preferred.
• Previous sales experience in sports, entertainment, or event hospitality preferred.
• Strong sales and negotiation abilities.
• Excellent communication and customer-service mindset.
• Ability to travel locally for client meetings and events.

Responsibilities

• Sell Sacramento River Cats and Athletics ticket inventory including group outings, theme nights, fundraising events, and hospitality spaces.
• Prospect and generate new leads through outbound calls, networking, referrals, and in-person visits.
• Make a minimum of 100 touches per day via calls, emails, texts, and meetings.
• Conduct in-person presentations, ballpark tours, and client meetings to showcase group experiences.
• Build and maintain a strong pipeline to achieve and exceed revenue goals.
• Provide excellent customer service to all group clients and ensure a smooth event experience.
• Act as the point of contact for group event execution on game days.
• Collaborate with Marketing, Partnerships, and Ticket Sales to create group programs and promotions.

Skills

Sales skills

Communication

Organizational skills

CRM (Salesforce)

MS Office

Education

Bachelor's degree in Business/Marketing/Communications

Tools

Salesforce

MS Office

Job description

The Account Executive, Group Sales is responsible for generating new business and growing existing relationships by selling group tickets, hospitality packages, and special event opportunities at Sutter Health Park. This role focuses on building partnerships with schools, youth leagues, faith-based groups, community organizations, associations, and local businesses to create memorable group experiences at River Cats and Athletics games in West Sacramento.This is more than selling tickets — it’s about creating lasting connections, delivering exceptional service, and helping organizations engage their members, employees, and clients in meaningful ways. Account Executives are equipped with industry-leading sales training, the resources to succeed, and the opportunity to contribute directly to the River Cats’ mission of delivering best-in-class entertainment.Core ResponsibilitiesSales & Business DevelopmentSell Sacramento River Cats and Athletics ticket inventory including group outings, theme nights, fundraising events, and hospitality spaces.Prospect and generate new leads through outbound calls, networking, referrals, and in-person visits.Make a minimum of 100 points of contact per day via calls, emails, texts, and meetings.Conduct in-person presentations, ballpark tours, and client meetings to showcase group experiences and hospitality options.Build and maintain a strong pipeline to achieve and exceed revenue goals.Client Service & Relationship ManagementProvide excellent customer service to all group clients, ensuring seamless sales and event experience.Act as the point of contact for group event execution on game days.Maintain ongoing communication with existing clients to support renewals and generate referrals.Resolve customer concerns in a proactive and professional manner.Collaboration & TeamworkPartner with Ticket Sales, Partnerships, and Marketing to create innovative group programs and promotions.Represent the River Cats at community events, networking opportunities, and group functions.Support the execution of theme nights, promotional events, and grassroots outreach.Required Skills/AbilitiesStrong sales skills with the ability to prospect, pitch, negotiate, and close business.Excellent communication and interpersonal skills with a customer-first mindset.Strong organizational skills with the ability to manage multiple projects simultaneously.Positive, team-oriented attitude with the ability to thrive in a fast-paced environment.Proficiency in Microsoft Office Suite; experience with CRM systems such as Salesforce preferred.Education and ExperienceBachelor’s degree in Business, Marketing, Communications, or related field preferred.Previous sales experience in sports, entertainment, or event hospitality strongly preferred.Experience working as part of a collaborative team (sports, academic, or professional) a plus.Physical RequirementsProlonged periods of sitting at a desk and working on a computer.Must be able to lift up to 15 pounds at times.Ability to travel locally for client meetings and community events.CompensationThe expected annual base compensation for this role is $18/hr and includes overtime and commissions. Final offers for this role will be made within the parameters of the salary range provided. Years of experience, skills, and other factors are considered when determining the salary offered.Total compensation & perks include:Comprehensive Medical, Dental, and Vision benefits for employees and dependentsEmployer 401K matchSelf-directed Paid Time Off and Parental LeaveSacramento River Cats and Sacramento Kings home tickets, team store discounts, and more!Equal Opportunity StatementThe Sacramento River Cats are an equal-opportunity employer. We do not discriminate in employment with regard to race, color, religion, national origin, citizenship status, ancestry, age, sex (including sexual harassment), sexual orientation, marital status, physical or mental disability, military status, or any other characteristic protected by law.