Position Summary:
As an Account Executive for Georgia Expo, you will be responsible for retaining and expanding Georgia Expo’s market share and sales revenue within a defined customer group. This role is responsible for developing new business opportunities while maintaining a high level of knowledge regarding Georgia Expo products, services, and pricing.
Areas of Responsibility:
- Develop and maintain a thorough knowledge of all Georgia Expo products and their applications for various customer groups and prospects.
- Build and maintain relationships with existing customers and prospects while gaining a strong understanding of their needs.
- Develop and utilize effective negotiation strategies to close sales opportunities while supporting Company sales objectives.
- Accurately create and enter customer quotes into MAS and CRM systems.
- Respond to customer inquiries and communications promptly and professionally.
- Document customer interactions and conversations in the CRM system to support effective relationship management.
- Use customer and industry knowledge to recommend appropriate product solutions and identify upselling opportunities.
- Continuously evaluate customer accounts and order history to improve customer service, strengthen customer loyalty, and grow account revenue.
- Maintain consistent contact with inactive or dormant customers to encourage renewed business relationships.
- Spend approximately 3-4 hours per day on the phone developing new business opportunities and fostering customer relationships.
- Meet or exceed monthly and quarterly sales goals established by the Sales Manager and Vice President of Sales and Marketing.
- Actively participate in ongoing product, policy, and Company training programs.
- Collaborate with the Marketing team to support sales initiatives and provide meaningful feedback to help increase sales effectiveness.
- Perform other duties as assigned by the Sales Manager or Vice President of Sales and Marketing.
Skill Requirements:
- Strong negotiation and closing skills.
- Excellent communication, interpersonal, and telephone presentation skills.
- Strong organizational and time management skills with the ability to prioritize and multitask effectively.
- Ability and motivation to meet or exceed sales goals.
- Demonstrated ability to handle sensitive or confidential matters professionally.
- Ability to adapt to multiple demands, shifting priorities, and rapid change.
- Solid mathematical aptitude.
- Experience with CRM software (Salesforce or similar platforms).
- Proficient computer skills in Microsoft Office applications, including Excel, Word, and Outlook.
- Experience with ERP systems such as MAS or SAP preferred.
Experience and Education Requirements:
- Minimum of 5 years of experience in an inside sales environment preferred, with a proven track record of success.
- Prior event industry experience and familiarity with pipe and drape products preferred.
- Bachelor’s degree from an accredited college or university preferred, or an equivalent combination of education and experience.
Physical Requirements
- Ability to sit, stand, and walk for extended periods throughout the workday.
- Ability to occasionally lift, carry, push, or move materials and equipment associated with trade show booth setup and breakdown.
- Ability and willingness to travel occasionally to attend trade shows and assist with booth setup, breakdown, and event activities.