Account Executive

CBS News and Stations

Southfield (MI)

On-site

USD 65,000 - 120,000

Full time

14 days+

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Benefits offered by this job

Benefits package
Paid time off
On-site/virtual events
Career growth opportunities

Job summary

CBS News and Stations is seeking an Account Executive for Local Ad Sales to drive new business across multiple markets and platforms. You will sell CBS O&O broadcast, Paramount+ and Pluto TV inventory, building direct client and agency relationships and managing a robust pipeline.

Ideal candidates bring 2+ years in local media sales, strong prospecting, and proven revenue achievement. This role offers a blend of on-site and virtual engagement with a comprehensive benefits package.

Qualifications

  • 2+ years of local broadcast or multi-platform media advertising sales with a track record of meeting revenue goals.
  • You prospect, pitch, and close; you don’t wait for business to come to you.
  • Strong consultative selling and ability to build lasting client partnerships.
  • Experience with ad agencies and direct clients; excellent communication and negotiation skills.

Responsibilities

  • Hunt for new business across local, regional, and national categories.
  • Sell across CBS O&O, Paramount+ and Pluto TV in integrated pitches.
  • Leverage the 17-market CBS O&O footprint to provide multi-market solutions.
  • Develop direct client and agency relationships and own your pipeline.
  • Package custom solutions (tentpole programs, sports, streaming) aligned to business goals.
  • Manage quarterly and annual account plans and forecast revenue goals.

Skills

Local broadcast sales
Prospecting & closing
Consultative selling
Client relationship management
Presentation skills

Education

Bachelor's degree preferred

Tools

WideOrbit
Strata
Salesforce
Microsoft Excel

Job description

#WeAreParamount on a mission to unleash the power of content… you in?

We’ve got the brands, we’ve got the stars, we’ve got the power to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture.

This is not a maintenance role. This is a growth role built for a broadcast-experienced seller who is capable of doing it all — someone who has spent time in local TV, knows how to maximize opportunities, and is hungry to succeed as a multi-screen, multi-market powerhouse.

As an Account Executive on the Local Ad Sales team at CBS, you will sell across our full O&O footprint — with the ability to close multi-market broadcast deals that span from coast to coast. Layered on top of that is the opportunity to sell Paramount+ and Pluto TV streaming inventory, giving clients a truly end‑to‑end screen solution backed by one of the most recognized brands in media.

You will bring new business to the table. You will build client relationships that outlast any single campaign. And you will be held to results. When you sell CBS, you sell trust. When you sell Paramount, you sell reach. Together, that's a competitive advantage that belongs to you.

WHAT YOU'LL DO:
  • Hunt — hard. Prospect relentlessly across local, regional, and national categories. New-to-station and non-traditional revenue is your primary mandate. You don't wait for the phone to ring.
  • Sell all screens. Drive revenue across CBS O&O broadcast, Paramount+ and Pluto TV — in a single, integrated pitch.
  • Go multi-market. Leverage the full 17-market CBS O&O footprint to bring advertisers a scaled broadcast solution to reach audiences across any & all markets.
  • Build, don't inherit. Develop direct client and agency relationships from the ground up. Own your pipeline and your outcomes.
  • Think like a strategist. Package custom solutions — tentpole programs, sports integrations, streaming packages, sponsorships — tailored to client business objectives, not just available inventory.
  • Own your numbers. Manage quarterly and annual account plans, forecast accurately, and hit your monthly and quarterly revenue goals.
  • Stay ahead of the market. Know the linear and streaming landscape. Understand where categories are investing and why. Bring category intelligence into every client conversation.
  • Collaborate to win. Partner with Integrated Marketing, Account Management, Traffic, and to deliver seamless, high-impact campaigns from pre-sale through post-recap.
  • Stay sharp. Keep a pulse on marketplace trends, category dynamics, and the evolving linear and streaming landscape.
  • Represent WWJ-TV at client meetings, presentations, and station events.
What You Bring
  • 2+ years of local broadcast experience, multi-platform, or local media advertising sales with a verifiable track record of hitting or exceeding revenue goals.
  • Real hunger—you prospect, you pitch, you close. You don’t wait for business to come to you.
  • Strong consultative selling skills with the ability to build lasting client partnerships.
  • Experience working with both advertising agencies and direct clients.
  • Outstanding presentation, negotiation, and closing skills.
  • Excellent written and verbal communication skills.
  • Ability to manage a high-volume, fast-paced book of business with professionalism and precision.
  • Valid Drivers License

This position is eligible to participate in the sales incentive bonus plan

Preferred
  • Experience selling streaming, digital, or OTT inventory in addition to linear television.
  • Familiarity with Paramount+, Pluto TV, or FAST/AVOD platform sales.
  • Experience selling multi-market or national broadcast packages.
  • Bachelor's degree preferred.
  • Proficiency with WideOrbit, Strata, Salesforce, and Microsoft Excel.

CBS News and Stations, brings together the power of CBS News, 28 owned television stations in 17 major U.S. markets, the CBS News Streaming Network, CBS News Streaming local platforms, local websites and cbsnews.com, under one umbrella. CBS News and Stations is home to the nation’s #1 news program 60 MINUTES, the CBS News Streaming Network, the first 24/7 digital streaming news network, the award-winning broadcasts CBS MORNINGS, CBS SATURDAY MORNING, the CBS EVENING NEWS, CBS SUNDAY MORNING, CBS WEEKEND EVENING NEWS, 48 HOURS and FACE THE NATION WITH MARGARET BRENNAN. CBS News and Stations provides news and information for the CBS Television Network, CBSNews.com, CBS News Radio and podcasts, Paramount +, all digital platforms, and the CBS News Streaming Network, the premier 24/7 anchored streaming news service that is available free to everyone with access to the internet. The CBS News Streaming Network is the destination for breaking news, live events, original reporting and storytelling, and programs from CBS News and Stations’ top anchors and correspondents working locally, nationally and around the globe. CBS News’ streaming services, across national and local, amassed more than 1.01 billion streams in 2021. Launched in November 2014 as CBSN, the CBS News Streaming Network is available on 30 digital platforms and apps, as well as CBSNews.com and Paramount+. The service is available live in 91 countries. CBS News and Stations is dedicated to providing the highest quality journalism under standards it pioneered and continues to set in today’s digital age. CBS News earns more prestigious journalism awards than any other broadcast news division.

What We Offer:
  • Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here: https://www.paramount.com/careers/benefits
  • Generous paid time off.
  • An exciting and fulfilling opportunity to be part of one of Paramount’s most dynamic teams.
  • Opportunities for both on-site and virtual engagement events.
  • Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.
  • Explore life at Paramount: https://www.paramount.com/careers/life-at-paramount

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.

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