Account Executive

JS2 PR; Los Angeles (CA); On-site; USD 60,000 - 88,000; Full time

Job summary

JS2 PR, the award-winning boutique PR agency in Los Angeles, seeks a Los Angeles-based Public Relations Account Executive to join our team and support winning strategies across food, beverage and hospitality clients. You will be the primary link between the agency, team, and clients, responsible for developing, implementing and communicating core strategies, securing placements, and guiding junior staff.

Expect opportunities to grow, manage accounts within scope, and deliver impactful campaigns

Qualifications

• Real go-getter with passion for and experience in the F&B space and honed PR skills.
• Knowledge of what makes news and changing media landscape.
• Ability to nurture relationships with F&B print, broadcast and online media.

Responsibilities

• Secure key results and analyze client media coverage with tactical recommendations.
• Maintain knowledge of media relevant to accounts and identify opportunities.
• Process and respond to media inquiries in a timely and effective manner.
• Conduct media follow-up and manage interview/fact-checking processes.
• Stay on top of industry trends and help clients adapt campaigns.

Skills

PR skills

Media relations

Writing

Time management

Client communications

Job description

JS2 PR, the award-winning, boutique, food, beverage and hospitality public relations agency based in Los Angeles, CA, seeks a Los Angeles-based Public Relations Account Executive to join our amazing team, support winning strategies, assist in successfully implementing client programs, secure ongoing media coverage, manage reporting and support client relations. This position reports directly to the agency’s Account Supervisors and VP.

We are looking for a real go-getter with a passion for and experience in the F&B space, honed PR skills/knowledge of what makes news, strong knowledge of all forms and changing landscape of media and their roles in the marketing mix, ability to nurture relationships with relevant F&B print, broadcast and on-line media, strong writing/communications skills, and excellent time management skills.

Job Description: Account Executive (AE)

An AE has developed a strong foundation of PR and communication skills and is ready to take the lead. As the primary link between the agency, team, and our clients, you are the account’s point person responsible for the development, implementation, management, and communications of our core strategy. We expect that you will immerse yourself in the industry and develop a strong drive for securing impactful placements and opportunities for your clients. You will proactively collaborate with your team to create and execute successful, impactful campaigns while helping those who report to you succeed in their daily work and celebrating wins.

Basic Structure

• Decision-making | Proactively and creatively recommend solutions to client opportunities and challenges.
• Contacts | Client, media, vendor, and supplier point of contact.
• Budget | Manage accounts within scope of work.
• Supervision Given | AAE, AC, and interns.
• Supervision Received | Daily by direct reports.

Accountabilities

• Secure key results, analyze client media coverage, and make necessary tactical recommendations to ensure success.
• Maintain ongoing knowledge of media relevant to accounts and consistently identify client opportunities.
• Process and respond to media inquiries on client issues in a timely and effective manner.
• Conduct media follow-up and manage client interview/fact-checking process.
• Stay on top of industry trends and help clients understand opportunities to adapt, evolve and optimize campaigns.

Writing:

• Develop creative story angles and pitches.
• Write clear, concise, well-organized, persuasive pitch letters, press releases, bios, et al., with little supervision.

Client Contact:

• Serve as a primary client contact.
• Oversee account priorities and be authentic, timely and honest in all communications.
• Provide solid, transparent client counsel that strengthens the working relationship and leads to exceptional results.
• Manage report development/distribution (e.g., meeting recaps, summaries, monthly status reports, et al) in a timely manner.

Account Reporting:

• Communicate account progress to the team regularly.
• Play an active role in coordinating brainstorm sessions.
• Oversee development of all reports.Maintain accurate records of all account work.

Professional Skills:

• Develop working knowledge of relevant industry trends and media strategies.