Account Executive

Nexstar Media Group, Inc.; Hattiesburg (MS); On-site; USD 35,000 - 55,000; Full time

Job summary

A leading company in broadcast media is seeking an Account Executive to generate advertising revenue. This role involves building relationships with clients, making sales calls, and delivering presentations. Ideal candidates will have a Bachelor's degree in relevant fields and at least one year of sales experience.

Qualifications

• Bachelor’s degree or equivalent experience required.
• Minimum one year’s experience in sales preferred.
• Valid driver’s license with acceptable record.

Responsibilities

• Generates advertising revenue by calling on established agencies.
• Prepares and delivers sales presentations to clients.
• Maintains and develops new accounts.

Skills

Sales

Communication

Relationship Building

Presentation Skills

Education

Bachelor’s degree in Marketing, Advertising, or Mass Communications

Tools

Office Equipment

Job description

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The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.

• Implements strategies to consistently grow revenue and exceed revenue goals.
• Establishes credible relationships with local business community.
• Makes sales calls on existing and prospective clients.
• Maintains assigned accounts and develops new accounts.
• Prepares and delivers sales presentations to clients.
• Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
• Provides clients with information regarding rates for advertising placement in all media.
• Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
• Works with clients and station personnel to develop advertisements.
• Performs other duties as assigned.
  
  

Requirements & Skills:

• Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
• Minimum one year’s experience in sales, preferably in the media field.
• Valid driver’s license with an acceptable driving record.
• Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales and Business Development

• Industries

  Broadcast Media Production and Distribution

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