Account Executive

WDIV Local 4 News/ClickOnDetroit; Detroit (MI); On-site; USD 60,000 - 100,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

401(k)

Pension plan

Student loan assistance

Tuition assistance

Disability insurance

Job summary

WDIV Local 4 News/ClickOnDetroit is seeking Account Executives to lead business growth in Television and Digital media. Candidates will manage client relationships and leverage innovative advertising solutions while excelling in a dynamic, fast-paced environment. With a robust support team and market-leading reputation, you'll have the resources to ensure client success and contribute to our award-winning sales efforts.

Qualifications

• 3-5 years in media sales or digital marketing.
• Proficient in Salesforce and Microsoft Applications.
• Strong written and oral communication skills.

Responsibilities

• Drive revenue growth by developing new business opportunities.
• Maintain strong client relationships and provide performance reports.
• Stay updated on industry trends and growth opportunities.

Skills

Communication

Analytical skills

Problem-solving

Digital Marketing

Client Relationship Management

Education

3-5 years experience in media sales

Google Analytics Certification

Proficiency in CRM tools

Tools

Salesforce

Microsoft Applications

Job description

WDIV, a leading media organization, is seeking two (2) highly motivated and strategic Account Executives to join our dynamic sales and business development team at WDIV, a top-ranked television station in Detroit, Michigan.

Our station boasts a strong online presence, with a number one market ranking for our website, and offers a comprehensive suite of advertising solutions through our full-service digital agency, Omne.

As a key member of our award-winning sales team, you will be responsible for driving revenue growth by identifying and developing new business opportunities in Television and Digital media. This involves maintaining exceptional client relationships and leveraging our cutting-edge technology and industry expertise to power client success. Our company is committed to staying at the forefront of emerging trends and has garnered national recognition for its innovative initiatives.

Experience:

• Identify and target potential advertisers for Television and Digital media to drive new business growth.
• Grow Linear / Digital Transactional Television Revenue
• Develop strategic plans to meet and exceed revenue goals.
• Fluent in various Digital Marketing solutions for owned and operated (O&O) and Extended Reach
• Utilize and incorporate multimedia advertising solutions for existing and new clients
• Upsell existing clients by engaging them in our full product line
• Utilize strong communication and organizational skills to manage client relationships effectively.
• Maintain an active pipeline using Salesforce to ensure continuous new business development.
• Foster strong, long-term client relationships through personalized service.
• Stay updated on industry trends to identify growth opportunities.
• Provide regular performance reports and market insights.
• Demonstrate strong problem-solving skills in a fast-paced environment.

Desired qualifications:

• 3-5 years of experience in media sales, broadcast, agency or digital marketing experience.
• Google Analytics Certified is a plus.
• Proven track record of selling advertising OR account management in an agency environment.
• Ability to prospect for business utilizing research and effective consultative selling principles to generate business.
• Proficiency in Microsoft Applications.
• Excellent communication, analytical skills, proficiency in CRM tools like Salesforce, and a strong understanding of digital and television advertising platforms, preferred.
• Ability to multi-task and adapt to a fast-paced environment in a rapidly changing industry.
• Exceptional written and oral communication skills.
• Proficiency in Microsoft Applications.
• Experience with Salesforce and/or project management software preferred.
• Experience with Wide Orbit is a plus but not required.
• Prior media and/or marketing experience is preferred but not required.
• Must possess and maintain a valid driver’s license with a safe driving record acceptable to the company and reliable transportation for sales calls.

Location: 550 W Lafayette Blvd, Detroit, MI 48226

Contact Details: Please submit your updated resume and application to: Chris Bell, Local Sales Manager at [e-mail].

Click HERE to download and complete employment application.

No Phone Calls Please

Additional information

Any offer of employment is conditional upon the successful completion of a pre-employment drug screening, investigative background check, employment/education verifications and reference checks.

WDIV is an Equal Opportunity Employer. In addition to complying with the requirements of federal law, WDIV will comply with applicable state and local laws prohibiting employment discrimination. Any offer of employment is conditional upon the successful completion of a pre-employment drug screening, investigative background check, employment/education verifications and reference checks.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Industries

  Broadcast Media Production and Distribution

Referrals increase your chances of interviewing at WDIV Local 4 News/ClickOnDetroit by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Pension plan

Student loan assistance

Tuition assistance

Disability insurance

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