Account Director, Performance Marketing

Wtads; Mission (KS); On-site; USD 90,000 - 120,000; Full time

Job summary

Wtads, located in Mission, Kansas, is seeking an Account Director to lead client accounts and drive measurable business outcomes. This role is ideal for a strategic thinker who excels in performance marketing and client advocacy.

The successful candidate will oversee a portfolio of accounts, translate performance data into actionable strategies, and foster relationships with stakeholders. Ideal for someone with a strong marketing background, this position offers a collaborative team environment and significant growth opportunities.

Qualifications

• 8+ years of experience in advertising, marketing, or media.
• Proven success managing complex client relationships.
• Strong knowledge of performance marketing and analytics.

Responsibilities

• Serve as the senior strategic lead for client accounts.
• Develop and present integrated marketing strategies.
• Guide clients through emerging media opportunities.

Skills

Client relationship management

Performance marketing

Strategic planning

Data analytics

Team leadership

Communication skills

Education

Bachelor’s degree in Marketing, Advertising, Business, Communications

Tools

The Trade Desk

DV360

Tealium

AudienceStream

Job description

We’re looking for an Account Director who thrives at the intersection of client leadership, performance marketing, and business growth, and who is passionate about helping brands turn marketing investments into measurable business results.

This role is ideal for someone who can confidently navigate strategic conversations with executive stakeholders while leading integrated marketing initiatives that drive measurable business outcomes. You’ll serve as a trusted advisor to clients, lead cross‑functional teams, and help shape the future growth of both our client partnerships and our agency.

As an Account Director, you’ll oversee a portfolio of accounts, connecting client objectives with media strategy, analytics, creative thinking, and execution. If you’re equal parts strategist, relationship builder, and performance marketer, we’d love to meet you.

Responsibilities

• Serve as the senior strategic lead for a portfolio of client accounts, building trusted relationships with executive stakeholders and key decision‑makers.
• Develop and present integrated marketing and media strategies that align with client business goals and drive measurable results.
• Translate complex performance data, analytics, and media insights into clear recommendations and actionable business strategies.
• Lead collaboration across media, analytics, ad operations, and digital teams to ensure successful campaign execution.
• Champion a “test and learn” mindset, encouraging innovation, experimentation and optimization across campaigns.
• Guide clients through emerging media opportunities, platform innovations, and evolving marketing technologies.
• Mentor and develop account team members, fostering a collaborative and high‑performing team environment.
• Manage account profitability, forecasting, budgets, scopes of work, and overall financial health.
• Identify opportunities to expand client partnerships and contribute to agency growth.
• Support agency new business efforts through strategic planning, presentations, and pitch participation.
• Ensure projects move efficiently while maintaining high standards for quality, communication, and client service.

Qualifications

• 8+ years of experience in advertising, marketing, media, or agency client services.
• Proven success managing complex client relationships and executive‑level stakeholders.
• Deep understanding of performance marketing across paid search, paid social, display, video, streaming, and programmatic media.
• Strong knowledge of analytics, attribution, measurement frameworks, and performance optimization.
• Experience leading cross‑functional teams and developing high‑performing talent.
• Exceptional communication, presentation, and storytelling skills.
• Strong business acumen with experience managing budgets, forecasts, and account profitability.
• Ability to prioritize multiple initiatives and thrive in a fast‑paced environment.
• Strategic mindset with a passion for solving problems and driving growth.
• Bachelor’s degree in Marketing, Advertising, Business, Communications, or a related field.
• Experience in gaming, entertainment, hospitality, or destination marketing.
• Familiarity with platforms such as The Trade Desk, DV360, Tealium, AudienceStream, Live Nation, Ticketmaster, or similar technologies.
• Experience working across media, creative, analytics, web, CRM, content, and AI‑enabled marketing solutions.