29003 Digital Category Merchandising Analyst

Cephas Consultancy Services Private Limited; Atlanta (GA); On-site; USD 70,000 - 110,000; Full time

Job summary

Cephas Consultancy Services Private Limited in Atlanta, GA, is seeking a Digital Category Merchandising Analyst to support growth of a large-scale B2B eCommerce business. This role sits within the Digital Experience & Operations team and focuses on driving online revenue, optimizing merchandising, and enhancing omnichannel customer experiences.

You will work with category leadership to execute strategies around assortment, pricing, promotions, and site experience, collaborating with product,

Qualifications

• 5+ years of experience in digital merchandising or eCommerce.
• 2+ years in B2B eCommerce.
• Experience with analytics tools (Google Analytics, Adobe Analytics, Power BI).
• Ability to analyze data and translate insights into actionable decisions.
• Strong communication and stakeholder management skills.

Responsibilities

• Support execution of digital merchandising strategies across B2B and B2C channels.
• Analyze category performance and provide data-driven insights and recommendations.
• Optimize online assortment, pricing, availability, and product presentation.
• Collaborate with product, pricing, promotions, and operations teams to drive online sales growth.
• Monitor and improve conversion rates, search performance, and customer experience.
• Identify cross-sell and upsell opportunities to increase attachment rates.
• Use analytics tools to track KPIs, campaign performance, and customer behavior.
• Assist in building omnichannel merchandising and GTM plans.

Skills

Data analysis

Stakeholder management

Communication

Tools

Google Analytics

Adobe Analytics

Power BI

Job description

29003 Digital Category Merchandising Analyst

Cephas Consultancy Services Private Limited Atlanta, Georgia, United States

About this position

Positions:1 Full Time
Experience
5 - 15 Years

Position: Digital Category Merchandising Analyst

Location: Atlanta, GA (Onsite - 3 Days/Week)

About Us

We help companies excel in e-commerce by delivering bespoke optimizations and cutting-edge analytics. Our experience in retail and supply chain product strategy, technology, and operations has helped organizations succeed in their e-commerce and digital transformation journeys.

Role Overview

We are seeking a Digital Category Merchandising Analyst to support the growth of a large-scale B2B eCommerce business. This role is part of the Digital Experience & Operations team and focuses on driving online revenue, optimizing digital merchandising, and enhancing omnichannel customer experiences.

You will work closely with category leadership and cross-functional teams to execute strategies around assortment, pricing, promotions, and digital experience, contributing to high-impact categories with significant revenue ownership.

Key Responsibilities

• Support execution of digital merchandising strategies across B2B and B2C channels


• Analyze category performance and provide data-driven insights and recommendations


• Optimize online assortment, pricing, availability, and product presentation


• Partner with product, pricing, promotions, and operations teams to drive online sales growth


• Monitor and improve conversion rates, search performance, and customer experience


• Identify cross-sell and upsell opportunities to increase attachment rates


• Leverage analytics tools to track KPIs, campaign performance, and customer behavior


• Assist in building and executing omnichannel merchandising and GTM plans


• Conduct competitive analysis and support continuous improvement initiatives


• Collaborate with engineering and catalog teams to ensure accurate and optimized site experience

Required Qualifications

• 5+ years of experience in digital merchandising or eCommerce, with 2+ years in B2B eCommerce


• Strong understanding of online merchandising, assortment planning, and pricing strategies


• Experience with analytics tools (Google Analytics, Adobe Analytics, Power BI, etc.)


• Ability to analyze data and translate insights into actionable business decisions


• Strong communication and stakeholder management skills


• Detail-oriented with strong problem-solving and execution capabilities

Preferred Qualifications

• Experience in Automotive, Industrial, or B2B eCommerce domains


• Exposure to UX principles or customer experience optimization


• Familiarity with omnichannel retail environments