Summer Internship 2027: Brand Management

Procter & Gamble; Fatih; On-site; TRY 89,000 - 134,000; Full time

Job summary

Procter & Gamble invites top students to join a 10-week Marketing internship in Istanbul, developing real-world projects on globally known brands such as Gillette, Pampers, Head & Shoulders and Oral-B. You will work on-site from July to September 2027, with mentorship and formal learning opportunities guiding you toward leadership in marketing.

The program guarantees responsibilities from day one and offers potential pathways to full-time roles after graduation.

Qualifications

• Bachelor's or master's degree required.
• Strong English, written and spoken.
• Demonstrated thinking, problem-solving and leadership skills.

Responsibilities

• Co-lead a launch or evaluate current brand strategies.
• Lead monthly market and brand analyses with multi-functional input.
• Design and execute brand campaigns (media, digital, CRM, in-store, PR).
• Coordinate regional/local campaign localization and execution follow-up.

Skills

Strong thinking

Problem-solving

Leadership

Innovation

Passion to learn and grow

Collaborate in multicultural env

Education

Bachelor's or Master's degree

Job description

Job Location ISTANBUL GENERAL OFFICE

Job Description Ready to make an impact on globally renowned brands like Gillette, Pampers, Head & Shoulders and Oral-B that millions of consumers can't live without? Then apply for an internship in Marketing at Procter & Gamble which is designed to accelerate you into a world-class business leader with marketing mastery. Over the years, we have remained consistently pioneering in marketing, always finding new and exciting ways to reach consumers, from the classic store to the most sophisticated digital technology. This is why some of the world's best marketing pros and business leaders started with us. The internship program will take place on-site between July - September 2027 We guarantee responsibilities from day 1 and ownership of at least one or two big projects. During your 10-week summer internship, you will get to see whether a career at P&G is what will help you ignite your potential through real-life projects, learning & development opportunities and leaders who will support you with mentoring and coaching. At the end of the internship, our successful interns have the potential to secure a full-time position with P&G after graduation. As a "build from within" company, our people start at entry level and progress through the organization supported with mentorship and coaching.

What kind of internship projects you can expect? Co-leading a new launch or evaluating the current strategies of a brand or product. Leading monthly market & brand analysis, capture input of multi-functional team to recommend corrective actions for a specific category/initiative Working on the design & execution of brand campaigns (media, digital, CRM, instore, PR). Lead campaigns briefs (regional campaign localization or local campaign build up) & follow up on execution Co-leading the digital marketing on your brand (visibility, content, local partnerships, eCommerce etc). Co-developing Market and Initiative Reviews. Coordinate internal events.

Job Qualifications Bachelor's or master's degree in 2028 Fluent in both written & spoken English Strong thinking/problem-solving, leadership, innovation skills Passion to learn and grow yourself Ability to collaborate optimally within a multicultural environment.

Are you excited about the role? Deep dive into P&G and check the below insightful links: Our hiring process consists of three main steps: 1) application, 2) online assessments and 3) interviews. P&G is driven to make life better, not just within the company, but across the globe. We are the world's largest consumer goods company. Encouraging diversity in all its forms, P&G is committed to creating an inclusive work environment and promotes equal opportunities. Job Schedule Full time Job Number R000160877 Job Segmentation Internships P&G was founded over 180 years ago as a simple soap and candle company. Today, we're the world's largest consumer goods company and home to iconic, trusted brands that make life a little bit easier in small but meaningful ways. We've spanned three centuries thanks to three simple ideas: leadership, innovation and citizenship. The insight, innovation and passion of talented teams has helped us grow into a global company that is governed responsibly and ethically, that is open and transparent, and that supports good causes and protects the environment. This is a place where you can be proud to work and do something that matters.