Senior SEO Specialist

HubX Inc.; Fatih; On-site; TRY 320,000 - 480,000; Full time

Benefits offered by this job

Daily commuting and meal support

MacBook provided

Private medical insurance

Gym reimbursement

Office spaces in Istanbul Izmir

Learning budget and Cambly sessions

All Hands gatherings and team events

HubX app premium access

Birthday leave and gift voucher

Job summary

HubX is seeking a Senior SEO Specialist to join our growing team. You will drive organic growth across global markets, collaborating with Design, Product, Marketing and Development to implement SEO best practices and superior content strategies.

You’ll perform technical audits, build keyword roadmaps, analyze user behavior with heatmaps, run growth experiments, and mentor internal/external contributors in a fast-paced studio model that empowers ownership and bold experimentation.

Qualifications

• Deep understanding of on-page, off-page, and technical SEO.
• Strong knowledge of search engine algorithms and ranking factors.
• Hands-on experience with SEO tools (GA4, Search Console, Ahrefs, SEMrush, Screaming Frog, Moz).

Responsibilities

• Develop and execute high-impact SEO strategies across engines.
• Collaborate with Design, Product, Marketing, and Development to implement SEO best practices.
• Perform advanced technical SEO audits (structure, crawlability, structured data, page speed, Core Web Vitals).
• Build and manage content strategies, keyword roadmaps, briefs, and editorial workflows.
• Analyze heatmaps and user behavior to identify UX/content opportunities.
• Write detailed design briefs and communicate UX needs to designers.
• Push and guide Product, Design and Marketing teams toward measurable goals.
• Plan, launch, and evaluate A/B tests and growth experiments.
• Conduct market research and competitor analysis for mid-to-long-term SEO strategy.
• Lead and mentor internal/external SEO contributors.

Skills

SEO expertise

Technical skills

Content growth mindset

Analytical skills

Tools

GA4

Search Console

Ahrefs

SEMrush

Screaming Frog

Moz

WordPress

Job description

AtHubX we build mobile apps, used and loved by millions all around the world.

We have a track record of building and growing mobile apps on various verticals that have reached over 600 million users across 6 continents and 190+ countries.

We are looking for a talented"Senior SEO Specialist” to join our team.

As a talented"Senior SEO Specialist” you have plenty of opportunities at your fingertips. So, why should HubX be your next move? We offer you an opportunity to make a huge impact in the lives of millions of users through our products, and even the mobile app industry at large in the next years to come. Ownership is at the core of how we work. From day one, you’re trusted with real responsibility. Together with your team, you’re free to choose a direction, experiment boldly, fail fast, learn, and turn the next idea into something even better.

We operate through 7 independent studios, each focused on building and scaling its own products with full end-to-end ownership. This studio model empowers small, cross-functional teams to move fast, make decisions autonomously, and turn ideas into global products.

X Culture: Do What You Love

At HubX, we pride ourselves on fostering an environment of collaboration, creativity, and innovation. Our#XCultureis more than just a workplace ethos; it's a lifestyle. We believe passion drives success. Do What You Love isn’t just a motto; it's the foundation of our work.

Some of your responsibilities

• Develop and execute high-impact SEO strategies to drive organic growth and improve search visibility across major search engines.
• Collaborate closely with Design, Product,Marketing and Development teams to ensure SEO best practices are implemented across all initiatives.
• Perform advanced technical SEO audits and improvements (site structure, crawlability, structured data, page speed, Core Web Vitals).
• Build and manage content strategies, keyword roadmaps, briefs, and editorial workflows — including partnerships with high-authority, high-search-volume companies.
• Analyze heatmaps, scroll depth, and user behavior (Hotjar, FullStory, etc.) to identify UX/content opportunities and drive measurable engagement improvements.
• Write highly detailed design briefs and communicate UX needs clearly to designers.
• Push and guide Product,Design and Marketing teams — taking initiative, challenging priorities when needed, and ensuring movement toward measurable goals.
• Plan, launch, and evaluate A/B tests and growth experiments using a strong hypothesis-driven approach.
• Conduct market research and competitor analysis to surface insights and shape mid-to-long-term SEO and growth strategy.
• Lead and mentor internal/external SEO contributors when required.

What we look for

SEO Expertise

• Deep understanding of on-page, off-page, and technical SEO.
• Strong knowledge of search engine algorithms and ranking factors.
• Hands-on experience with tools such as Google Analytics (especially GA4), Search Console, Ahrefs, SEMrush, Screaming Frog, Moz, etc.

Technical Skills

• Experience working with CMS platforms such as WordPress.
• Familiarity with analytics and tracking tools.
• Experience interpreting heatmaps, scroll maps, and behavioral analytics.
• Fluency inEnglish is a must.

Content & Growth Mindset

• Ability to build and oversee content strategies that scale.
• Strong keyword research skills and experience guiding content teams.
• Experience collaborating with high-authority partners or industry-leading platforms.
• SaaS background or growth-focused SEO experience is a strong plus.

Analytical & Organizational Skills

• Ability to translate complex SEO data into actionable insights.
• Strong competitor analysis and reporting skills.
• Highly disciplined work ethic — organized, structured, and reliable.
• Ability to handle a high volume of tasks while staying focused on what moves the needle.
• A proactive, assertive communicator who can push teams (Design, Product) forward with confidence.
• Strong design intuition; able to provide detailed design task briefs.

The perks and benefits of working with us

We would like you to focus on what you do best, we take care of the rest.

• Daily essentials:We provide commuting and meal support to make your workday easier.
• A brand new MacBook and a designed welcome kit.
• Wellbeing: We support your overall wellbeing with private medical insurance (TSS), HPV vaccination, Heltia membership, and for our women teammates critical women’s health coverage, and annual Beije membership.
• Gym Reimbursement:We support annual gym membership because we want you to be in tip-top shape psychically and mentally.
• A unique and top-notch office:Whether you're based in the heart of Istanbul's vibrant Maslak district or enjoying panoramic sunset views from the tallest building in Izmir, you'll work in thoughtfully designed spaces built for creativity and collaboration. Our office is also pet-friendly, because we believe great workdays include our furry friends too.
• Office fuel: Unlimited coffee from XPresso, a fully stocked kitchen with breakfast and snacks throughout the day, and our HubX Breakfast Club, where we come together regularly to start the day with good food and even better conversations.
• Learning & development: We support your continuous learning with an education budget and weekly Cambly speaking sessions.
• Team events that create lasting memories, including our traditional All Hands gatherings where the whole company comes together, as well as more humble celebrations and happy hours. Curious about our vibe? Take a look at our Instagram!
• Strong company culture: Our approach is built on open communication and teamwork, strengthened by our #XCulture and community-driven X clubs that bring people together around shared interests.
• X Community discounts: Being part of HubX comes with perks, enjoy exclusive discounts and more as a valued member of our community.
• HubX app memberships:As a HubX teammate, you enjoycomplimentary premium access to HubX apps, so you can experience and benefit from the products we build every day.
• Birthday perks:to celebrate you, we offera dedicated birthday leave along with abirthday gift voucher, so you can enjoy your special day your way.

The Recruiting Process:

At HubX, we value transparency and efficiency. Here’s a glimpse into our streamlined recruitment process:

• Talent & Culture Interview: Engage in a conversation with our Talent & Culture team to discuss your background, aspirations, and how we align with each other's goals.
• Case Study Assignment: Showcase your skills through a practical task related to the role.
• Technical Interview: Meet with your potential team lead for an in-depth review of your case study and technical expertise.
• Welcome Aboard!: If all goes well, we’re excited to extend an offer and welcome you to the team.

Your personal data collected through your job applications will be processed by HubX in accordance with the Personal Data Protection Law No. 6698 ("KVKK") for the recruitment and evaluation. To review our data protection informing text:Link

We’ve been recognized as one of the top startups on the Türkiye LinkedIn Top Startups List.

Hiring Process

HR
Interview

Let's talk about your experience & expectations. What can we achieve together?

Technical
Interview

We might send you a task to solve and you will meet with a future teammate to go over the case.

A final interview with the executive team to see if we're all on the same page

Welcome
Aboard!

You are now part of the team! Let’s celebrate it together.