Senior MarCom Strategist - Luxury Beauty

ARCON Kozmetik; Fatih; On-site; TRY 180,000 - 280,000; Full time

Job summary

ARCON Kozmetik, a luxury beauty house, seeks an experienced Marcom Executive to drive integrated marketing communications across our premium portfolio. You will partner with global brand teams to ensure consistency with brand guidelines and high-end identity.

You will lead influencer campaigns, manage product launches and media events, oversee budgets, and collaborate with Brand Marketing, Sales, and Retail teams to deliver flawless local execution.

Qualifications

• Bachelor's degree in Marketing, Communications, PR, Advertising, or related field.
• 7–8 years of professional experience in Marketing Communications, PR, or Brand Management.
• Cosmetics or luxury brands experience strongly preferred.
• Excellent written and spoken English.
• Experience with international teams and global brand guidelines.
• Strong project management and organizational skills.
• Attention to content tone and visual aesthetics in luxury segments.

Responsibilities

• Support development and execution of integrated marketing communication strategies for luxury beauty brands.
• Coordinate with global brand teams to ensure alignment with guidelines.
• Lead influencer marketing projects from selection to performance analysis.
• Plan and execute high-profile product launches, press events, and activations.
• Coordinate monthly social media content planning across channels.
• Oversee localization and approval of all communication materials.
• Prepare briefs, presentations, and post-campaign evaluations.
• Manage communication budgets and track campaign expenditures.
• Build relationships with media, influencers, agencies, and retail partners.
• Collaborate with Brand Marketing, Sales, and Retail teams for seamless execution.
• Monitor industry trends and influencer landscape for opportunities.

Skills

Brand communications

Public relations

Influencer marketing

Event management

Agency management

Cross-functional collaboration

Budget management

Analytical mindset

Education

Bachelor's degree in Marketing/Communications/Public Relations

Job description

ARCON Kozmetik, a luxury beauty house, seeks an experienced Marcom Executive to drive integrated marketing communications across our premium portfolio. You will partner with global brand teams to ensure consistency with brand guidelines and high-end identity.

You will lead influencer campaigns, manage product launches and media events, oversee budgets, and collaborate with Brand Marketing, Sales, and Retail teams to deliver flawless local execution.