Product Marketing Manager

TAV Operation Services; Fatih; Hybrid; TRY 450,000 - 750,000; Full time

Benefits offered by this job

Professional growth

Learning & development

Hybrid work model

Performance-based bonus

Private health insurance

Meal and transportation allowances

Birthday/special occasion leave

Job summary

TAV Operation Services is seeking a Product Marketing Manager to lead premium lounge products and services. You will drive end-to-end customer journeys, set pricing, and collaborate with design, operations and sales to ensure a cohesive brand and superior guest experience.

Bring 7 years of relevant experience, strong English, and a hands-on, analytical mindset to a fast-paced, multinational hospitality environment with hybrid work options.

Qualifications

• Bachelor’s degree required and 7 years of experience in related roles.
• minimum 5 years in a similar area; hospitality/travel experience is a plus.
• strong written and spoken English; analytical and problem-solving abilities.
• proficient in MS Office and ERP applications (Oracle) and able to work in a fast-paced environment.

Responsibilities

• Design end-to-end customer journeys to deliver a premium lounge experience.
• Develop and implement product and service strategies aligned with company vision and customer needs.
• Define go-to-market strategy for existing and new products and services including sales channel distribution and customer segmentation.
• Responsible for product P&L, EBITDA accountability, budgeting and performance reviews.
• Innovate and enhance all products and services to improve customer satisfaction and market competitiveness.
• Analyze and manage pricing strategy for each service/product design.
• Collaborate with design, architecture and operations to create a seamless lounge experience.
• Monitor customer feedback mechanisms and ensure continuous improvement based on insights.
• Monitor and analyze product performance and adjust strategy accordingly.
• Work with sales, operations and customer service for cohesive branding and promotion of products and services.
• Collaborate with external partners to ensure high-quality service delivery.
• Stay updated on industry trends and regulatory requirements in lounge and hospitality sectors.
• Regularly review offerings to align with best practices and target realization with Sales & Operations.

Skills

Analytical and problem-solving

Excellent written and oral comunicação

Fast-paced multicultural environment

Advanced English (written and spoken)

MS Office proficiency

ERP Oracle experience

Hospitality/travel sector experience

Education

Bachelor’s Degree

Tools

Oracle ERP

MS Office

Job description

We are proud to be a leading global operator in the non-aeronautical airport services sector. With a presence in 42 airports across 20 countries, we manage 89 luxurious lounges worldwide, offering an exceptional range of premium services tailored for discerning travelers. We’re on the lookout for a passionate Product Marketing Manager to join our dynamic team.

Purpose of Role

Responsible for the development, enhancement, and management of all products and services including core and ancillary under company brand hierarchy and to support promotional activities within the framework of developing the product/service in line with customer needs and meeting company KPI’s.

Responsibilities:

• Design an end-to-end customer journey to ensure a premium customer experience
• Develop and implement service/product strategies aligned with the company's vision and customer needs.
• Define a product go-to-market strategy for existing and new product and services including sales channel distribution and customer segmentation.
• Responsible for Product based P&L preparation and accountability for EBITDA for related product group including budget preparation and performance review
• Innovate and enhance all products & services to improve customer satisfaction and increase market competitiveness.
• Analyze and manage pricing strategy for each service / product design
• Collaborate with design & architect and operations teams to create a seamless airport lounge experience and premium services.
• Monitor customer feedback mechanisms and ensure continuous improvement based on customer insights.
• Monitor and analyze product performance, making adjustments to strategy and execution as necessary.
• Work closely with operation, sales, and customer service teams to ensure cohesive brand messaging and effective promotion of responsible product & services.
• Collaborate with external partners and vendors to ensure high-quality service delivery.
• Stay abreast of industry trends, competitive landscape, and emerging technologies in the lounge and hospitality sector.
• Ensure all products meet regulatory compliance and quality standards.
• Regularly review and update product offerings to maintain alignment with industry best practices.
• Regular performance check with Sales & Operations department to ensure proper Product Description in the market for prospect and existing customer and monitor yearly target realization

Qualifications

• Bachelor’s Degree
• 7 years experience, at least 5 years of experiences in a similar area
• Experience in hospitality / travel sector is a plus
• Ability to work in a fast-paced and multicultural environment
• Excellent written and oral communication skills
• Analytical, problem-solving, and decision-making skills.
• Experienced in MS Office applications, ERP applications (preferably Oracle)
• Advanced level of English written and spoken

What Do We Offer?

• Experience professional growth in a multinational setting, collaborating with global teams.
• Access opportunities for learning and development through a wide range of learning platforms.
• Enjoy the flexibility of a hybrid work model, balancing office and remote work.
• We offer a performance-based bonus system to reward your achievements.
• Benefit from private health insurance that prioritizes your well-being.
• Receive meal and transportation allowances to support your daily needs.
• Take advantage of additional paid leave for birthdays and special occasions.