Growth Specialist

Fomo Games; Fatih; On-site; TRY 180,000 - 300,000; Full time

Job summary

Fomo Games in Istanbul is seeking a Growth Specialist to design, run and optimize digital marketing campaigns across multiple channels, focusing on user acquisition and performance.

You will work with Meta, Google and AppLovin, analyze campaign data, test strategies and collaborate with cross-functional teams to grow our mobile game audience in a fast-paced environment.

Qualifications

• 1 year of experience in performance marketing.
• Bachelor’s degree preferably in engineering disciplines.
• Fluency in English both writing and speaking.
• Hands-on experience with Meta (app campaign management) - Google (app campaign management) - AppLovin (campaign management).
• Strong analytical skills and data-driven thinking with a problem-solving mindset.
• Outstanding negotiation, communication, and presentation abilities.
• Advanced use of MS Office Programs.

Responsibilities

• Design, run and manage effective digital marketing campaigns across various channels.
• Manage the day-to-day performance of campaigns.
• Be responsible and own campaign performance, continuously testing, learning and optimizing campaigns to improve on success.
• Manage and optimize user acquisition campaigns on all performance channels.
• Work closely with 3rd parties such as Meta, Google, AppLovin, Ad networks, DSPs, etc.

Skills

Performance marketing

English fluency

Analytical thinking

Negotiation

MS Office

Education

Bachelor’s degree (engineering preferred)

Tools

Meta Ads

Google Ads

AppLovin

MS Office

Job description

We are a fast growing mobile game developer based in Istanbul.

Our team comprises experienced gaming designers, marketing, data and technology experts as well as successful business builders.

FOMO stands for Fear Of Missing Out, which defines our product vision and culture.To strengthen our team, we are looking for a Growth Specialist.

What will I do?

As a Growth Specialist you will

• Design, run and manage effective digital marketing campaigns across various channels,
• Manage the day-to-day performance of campaigns,
• Be responsible and own campaign performance, continuously testing, learning and optimizing campaigns to improve on success,
• Manage and optimize user acquisition campaigns on all performance channels,
• Work closely with 3rd parties such as Meta, Google, AppLovin, Ad networks, DSPs, etc.

What skills / background do I need?

Although we are open to diverse backgrounds we see that this role best fits candidates that have

• 1 year of experience in performance marketing,
• Bachelor’s degree preferably in engineering disciplines,
• Fluency in English both writing and speaking,
• Hands-on experience and solid knowledge of Meta (app campaign management) - Google (app campaign management) - AppLovin (campaign management)
• Strong analytical skills and data-driven thinking with a problem-solving mindset,
• Outstanding negotiation, communication, and presentation abilities,
• Advanced use of MS Office Programs.

Nice to have

Passion / knowledge for mobile games a big plus!